Ramblin Jackson - April 2022

2 Bonus Sales Tips From Our In-House Expert Calling All Commercial Landscapers!

Approach asks with positivity. Robert recommends framing fees and other asks in a positive way. Instead of telling the HOA or property owner about a fee or other commitment flat-out, frame it as a quid pro quo that will benefit them. “Try saying, ‘Hey, if you fill out this form you’ll get A, B, and C from us. That turns it into a value proposition, something they’re excited about,” Robert says. This positive energy will make the lead feel good, cast your company

For the last four years, we’ve been extremely lucky to have a senior landscape marketing strategist on our team. Robert Felton’s advice on creating unique selling propositions and bringing in new clients has been vital for the landscapers we work with — especially those in the commercial space! Normally you’d have to sign on as a Ramblin Jackson client to get advice from a pro like Robert, but this month we’re making an exception for our newsletter subscribers. Below, he shares his top sales tips for commercial landscapers. Use this advice to convert more leads into clients! Leverage the power of verbal agreements. “Specifically for commercial landscapers, my favorite sales tip is the verbal agreement,” Robert says. “It removes some of the unknown at the beginning of the meeting and helps people get comfortable.”

Crafting a verbal agreement is easy. At the start of your sales meeting, simply explain how long the meeting will last, what you’ll go over, what you expect from them during the call, and what the next steps will be. Then ask, “Does that sound good to you?” to seal the deal. “By giving an agenda and asking questions, you’re removing the unknown so that the person can participate in the meeting thoroughly without thinking about the price, what is coming next, decisions they have to make, or being nervous,” Robert explains. “It’s important to remember that when you’re selling you’re in a position of power. You sell the same product over and over, but the person you’re selling to may only buy that product one, two, or three times in their lifetime.” The more comfortable you can make them, the more likely it is you’ll make a sale.

in a positive light, and boost your conversion rate. Win-win-win.

SENIOR LANDSCAPE MARKETING STRATEGIST, RAMBLIN JACKSON –Robert Felton

Lemon Oil The last thing we want to see in our homes is a cockroach. A popular urban legend says that cockroaches can survive a nuclear explosion, so you probably can’t keep them out of your home. Plus, many of the products you can buy to kill or deter cockroaches are extremely toxic, so setting them out is dangerous if you have pets. Instead, put a few drops of lemon oil into the water you use to mop the floor. Cockroaches hate the smell. People won’t notice the scent, and you’ll be cockroach-free before you know it. Peppermint Oil Spiders are one of the more common pests we see in our homes. Even though the majority of these spiders are not harmful (and actually eat other insects), most people still do not want them in their houses. Peppermint oil is a natural repellent. It doesn’t kill spiders, but it keeps them away. Add 5–10 drops of peppermint oil into 3/4 cup water mixed with 1/4 teaspoon of liquid detergent to create a harmless mixture that will keep spiders at bay. Cinnamon Another common pest that can be a nightmare to get rid of is ants. Once you notice ants getting into your home, they appear to be endless and can be found in just about every corner of the house. Ants hate the smell of cinnamon and will avoid areas with the scent. Sprinkle some cinnamon near the areas where they are entering your house and watch them disappear.

Has Spring Brought Bugs Into Your Home?

Get Rid of Them With These Hacks

When the weather warms up, bugs infiltrate homes across the country. Once it happens, you’re often left scrambling to your local hardware store to get the necessary pesticide or bug deterrent. Unfortunately, many pesticides and traps postpone the problem rather than solve it entirely. The good news is that you can fix many insect problems without having to test random products you find at the store. Certain household items do a magnificent job at preventing, deterring, and sometimes even killing bugs. If you’re worried about bugs infesting your home this spring, give these methods a try.

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