OF PLEASURE AND GOOD CHEER
Brother Ronald J. Lockett, II
Brother Dr. Clarence M. Williams
“THE GROUP DONATES 8.65% OF ITS PROCEEDS TO HISTORICALLY BLACK COLLEGES AND UNIVERSITIES (HBCUS), INSPIRED BY THE MOMENT IN 1865.”
fusion results in a rich, sweet, and full-bodied flavor, earning us the title of “Best Vodka in the World,” as high- lighted in Forbes Magazine. We like to say our vodka has character, crafted for the whiskey drinker.” Williams shared, “As proud products of HBCUs, we recognize the history of underfunding and the need for increased alumni support. The HBCU experience gave us the foundation for our success, and we want to ensure the same opportunities for the next gener- ation of students. Our vision is for GO3 Vodka is an engine that will continu- ously give back to Historically Black
Colleges and Universities (HBCUs). We believe education changes the out- come of individuals and communities. The doors of HBCUs have been open and are always open to everyone.” As Jubilee transitions from the
growth phase to becoming an estab- lished brand, “we are committed to supporting diversity initiatives within the spirits industry. This industry faces a significant lack of diversity at every level—from producers/distillers to
WINTER 2023-2024 ♦ THE JOURNAL 53
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