Report to Community 2021

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TPT Maps the Future

W e are an audience-first organization. Everything we do is focused on providing trusted and accessible content that helps our communities stay connected.

With new leadership, a changing Minnesota, and evolving technologies, TPT is rolling out a new four-year strategic plan. The last year has been one of challenges and crisis, as well as innovation and experimentation. Our staff, volunteers, stakeholders, and communities have learned what we can do together – and what we should let go. Our strategic plan will help us grow and evolve as an organization by focusing on 6 key areas:

» Creating welcoming and inclusive environments. » Increasing representational diversity. » Accelerating operational excellence. » Growing revenue for strategic priorities. » Engaging audiences with valued, trusted, accessible, and personalized programming. » Advancing a data-first culture.

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