6. DR. MARTENS Pride Month is putting a spring in Dr. Martens’ step all month long, with the fashion brand supporting The Trevor Project for the sixth year running with a $200,000 commitment. Highlighting changemakers in the LGBTQIA+ community with its Pride Generation conversation series, Dr. Martens also dropped an ultra-cool pair of white oxfords with a Progress Pride stripe. 7. UGG UGG is celebrating Pride Month with an inaugural “Feel Heard” campaign, fronted by everyday LGBTQ changemakers. The footwear brand is also selling a cozy collection of all-gender slippers and slides in a slew of rainbow hues, and donating $125,000 to The Trevor Project to make a The retailer has joined forces with ph by The Phluid Collection, an LGBTQIA+ owned and all-gender fashion line, for an inclusive clothing collection that’s seriously stylish. To continue the important work of amplifying LBTQIA+ voices beyond just June, Kohl’s is giving $100,000 to The Trevor Project too 9. BATH AND BODY WORKS The bath shop is commemorating Pride Month with rainbow-inspired capsule collection and two major donations.To make a change this year, Bath & Body Works is giving $150,000 to the It Gets Better Project and $30,000 to the It Gets Better Project Canada. These pledges support the nonprofit’s mission to uplift and connect lesbian, gay, bisexual, transgender and queer youth around the world. 10. QUAY AUSTRALIA The Australian eyewear company dropped a Pride Collection to mark the special month, its heart- shaped rainbow aviators ready-made for summer fun. Quay is also paying it forward with a $100,000 donation to GLSEN to make schools a safer place. 11. PUMA difference. 8. KOHL’S Puma has partnered with Cara Delevingne for the “Together Forever” clothing drop, to be followed by unisex shoes later this year. From there, the athletic brand is giving 20% of proceeds – with a promised pledge of $250,000 – to GLAAD. 12. VANS A Vans spokesperson confirmed the skatewear brand is giving $200,000 from the Checkerboard Fund at Tides Foundation to the Tegan and Sara Foundation and the Trans Youth Community Grants program, among other important causes. Shoppers can also stroll in style all summer long with Vans’ chic Pride line.
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EC Magazines | Summer Edition 2022
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