Step by Step: Adding Visual Learning Assessments to Your Practice O ering visual learning assessments doesn’t necessarily mean a huge investment up front. Here is a step-by-step approach for building a rewarding new component of your practice from the ground up.
3 O er “add-on”
revenue models for reading assessments:
GRADUATE 3
SECONDARY 2
Provide visual learning assessments ELEMENTARY 1
reading assessments for a small additional charge, similar to how you might o er digital retinal imaging during the exam.
Philosophy
Identify and treat visual learning problems
Deliver robust interventions to correct problems identified
Characteristics
• Ask patients about difficulty with reading or school • Doctor performs manual
• Consistently screen young patients using a questionnaire • O er standalone or add-on reading/learning assessments • O er automated, objective eye tracking test focused on reading • O er computer-based and/or in-office vision therapy • Prescribe prism lenses
• Conduct thorough reading or learning assessments • Strong in-office vision therapy program to correct problems identified in testing and maximize visual performance • Multiple diagnostic and training technologies available in office
functional vision tests (Pursuits, saccades,
Increase your
pediatric exam fees enough to support screening all or most kids for reading or eye-tracking problems. Add eye tracking to your pre-test workup at no additional charge. Generate revenue by re-appointing for in-depth visual learning assessments and/or providing vision therapy.
near-point convergence) or technician does automated objective eye tracking test
• Identify external referral partners
Investment
$$
$$$
$ to $$
Good technician(s) who is cross-trained to perform eye tracking or other tests
One or more developmental optometrists or vision therapists on sta
Staffing Needs
Consider changing history process or intake forms
Space Needs
None, or small footprint in pre-test area
Small footprint in pre-test area or small room for therapy
At least one large room dedicated to therapy
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