Think-Realty-Magazine-February-2020

BUSINESS FUNDAMENTALS

RISK ASSESSMENT

Preparing Your Funds

Content by GROUNDFLOOR T he start of a new year is traditionally a time of re- flecting on the past and setting goals and intentions for the future. One of the most common resolutions people make is to take better care of their finances — and this is especially true for real estate investors. If getting in better financial shape is at the top of your list, you may want to consider investing in the rap- idly-growing real estate crowdfunding space, which allows individuals to invest passively in real estate proj- ects without having to purchase or manage properties themselves. One such real estate investing platform is GROUNDFLOOR. Here are three reasons why you should consider investing with GROUNDFLOOR to help supplement your income this year. Unlike most real estate investment platforms, in which you invest your money in a predetermined real estate investment trust (REIT), on the GROUNDFLOOR platform you can create your own custom portfolio of short-term real estate investments. You have full control over which projects to invest in and how much to invest so you can build a portfolio that is uniquely tailored to your specific financial situation and risk tolerance. With the aid of GROUNDFLOOR’s proprietary grading algorithm developed specifically to help inves- tors assess a given project’s risk, choosing where and how to invest your funds has never been easier. YOUARE IN FULL CONTROL OF YOUR FINANCES

YOU CAN EARN OVER 10% WITHOUT VOLATILITY In the six years since the company’s founding, the weighted average return for portfolios on the GROUND- FLOOR platform has consistently been over 10%. The company’s most recent analysis, which looked at the range of returns realized in over 6,900 portfolios, reports an average annualized return of 10.68%. Given that the majority of projects on the platform have a loan term of 6-12 months, this is a great way to put funds to work without having to keep them tied up for years at a time. YOU CAN GET STARTED RIGHT NOW — FOR $10 Historically, investing in real estate projects — and enjoying their high investment returns — has only been accessible to the wealthiest among us. Now, GROUNDFLOOR makes it possible for everyone to have the opportunity to invest. Participation on the platform is open to non-accredited investors as well as accredited investors, and a minimum investment of $10 per project makes it easy to diversify your funds as much — or as little — as you want. And it’s never been a better time to get started with GROUNDFLOOR — with a free $10 investment credit to ThinkRealty readers who create an account on the plat- form through Groundfloor.com/ThinkRealty. Start invest- ing towards your financial goals today with GROUND- FLOOR, and begin 2020 on the right financial foot. •

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