Whistl Magazine Spring 2017

Aday in the life... LYNWELLAVIZE DOORDROP AREA CONTROLLER

Each week, Whistl DoordropMedia reachesmillions of households distributing leaflet, catalogue and sampling campaigns for a wide range of clients. To get the best results we work closely with advertisers to carefully select the right homes for their promotional campaigns, whether it’s a high impact postcard, glossy catalogue or sample to try at home. Here, we catch up withWhistl Doordrop Area Controller Lyn Wellavize to find out a littlemore about what her job entails.

I manage a vast area… that covers the Midlands andWorcestershire. I’m responsible for planning the distribution of doordrops across the region and ensuring everything runs smoothly. Every day… I liaise with the Operations Team at our Head Office in Marlow to review and get up to date on all ongoing and new campaigns. I then contact my team to check that they are on schedule and haven’t encountered any problems. I like tomake sure everything runs smoothly… that’s why most days I talk to the distributors who are about to start leafleting for a new campaign tomake sure they have received the right stock in the right quantity, and that they have the right maps, bags and necessary stationery. I often turn up unexpectedly… tomeet the teams working in my area. They are all experienced, reliable people and I’mpleased to say I have a great working relationship with them. I’ll help themdistribute to households on a couple of roads, and occasionally I take a picture as proof of delivery. The best part of my job is… meeting the public. I knock on the doors of an area that I know has been covered tomake sure they have received the leaflet. Most people are

charming and just love to chat, sometimes I even get invited in for a cup of tea! Every day is so different… one day I could be knocking on doors on a terraced street, the next day I could be walking up a long drive to a £1 million mansion! It’s important we do this tomake sure our clients’ campaigns have been safely delivered. We’ve got one of the best reputations for reliability in the industry, so it’s important we maintain our high standards in delivery. When I get back to the office… I have a nice cup of tea before updating the distribution status on the system so that Head Office can monitor and reply to any emails, calls and queries. My normal working day is… 9am – 5.30pm, Monday to Friday but I always make myself available for my teams 24/7. I think they appreciate it and I think it reflects in the great working relationship we’ve developed. Out of hours… I’m a quiz fanatic and love doing the Telegraph crossword and Sudoku. I’m also the communications officer for my local Women’s Institute and enjoy all the activities we do. Most of all though I love going on holiday with my hubby to wonderful exotic places, especially on a cruise!

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Whistl Magazine • Spring 2017

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