The Face of CAR WASHES Benny’s Car Wash The Alfords, Owners PHOTO CREDIT: BUTTERFLIES OF HOPE PHOTOGRAPHY
W hen a company has been serving its community for more than seven decades, it would be easy to lean on tradition. But at Benny’s Car Wash, tradition has nev- er meant standing still. Since opening its first wash in 1951, this family-owned and locally-owned business has continued to grow through four generations now with one clear mission in mind: to be the best service organization in the Baton Rouge area. What started as one full-service car wash has grown into a much larger venture with currently nine car washes, seven oil changes, and five B-Quik convenience stores and fueling stations across the Capital City. With new projects always in the works, Benny’s continues to expand while staying true to its roots of quality and customer service.
that has been adopted by car washes around the world and continues to set the standard for speed, efficiency, and quality. Guided by its core philosophy, Cheaper, Faster, Better ™, Benny’s strives to deliver exceptional value and convenience to every customer. Building on that tradition of innovation, the company today offers the Benny’s Club, a monthly membership program designed to make premium car care simple and affordable. Club members can wash their vehicle up to two times per day every day while also enjoying 25% off oil changes, exclusive fuel discounts at any B-Quik, and more for just one low monthly fee. For 75 years, Benny’s Car Wash has combined innovation, quality, and community spirit to become a true Baton Rouge institution. With its expanding locations, industry-leading technology, and the Benny’s Club, Benny’s continues to shape the future of car care while remaining firmly rooted in its hometown values.
Benny’s has long been a pioneer in the car care industry. The com- pany invented the modern-day express car wash model, a concept
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