Check out our August newsletter!
We guide small business owners over rocky legal terrain so they can protect and grow their companies.
775.448.6070 WWW.SIERRACRESTLAW.COM
August 2024
Roller Coaster Highs and Lows Are Better Together
Sharing the Screams and Strengthening Bonds
year. He was a bit shaken up afterward, but days later, he proudly declared he actually liked it! It’s a perfect metaphor for life’s challenging moments that seem daunting at first but often turn out to be growth opportunities in disguise. Roller coasters remind us that life’s most exhilarating moments come from the unexpected twists and stomach-dropping turns. They teach us to scream out in fear and laugh in the very next breath, embracing the wild ride. Whether it’s supporting each other through a scary first drop or cheering at the smooth end of a successful ride, these experiences bring us closer together. Over the years, on and off the tracks, I’ve learned that facing challenges is easier — and often more fun — with someone by your side. I once read about a study where people stuck their feet in ice water. Those who did it with a friend could endure the cold twice as long as those who faced it alone. It really goes to show the power of partnership and how these intense or stressful moments are when you grow even closer to those by your side. Much like my grandson’s first timid ride, we all face moments of uncertainty that can rattle us. But recalling his laughter and bright- eyed pride after the fact reminds me that beyond the initial fear, there’s often joy and a sense of accomplishment waiting. So, as we celebrate National Roller Coaster Day, let’s reflect on the roller coasters of our lives — those that scare, thrill, and ultimately leave us changed. It’s about more than just enduring the ride; it’s about who’s beside you, screaming and laughing all the way. Here’s to the climbs, the falls, and especially to the moments of calm in between, reminding us to take a breath and prepare for the next big loop. Whether with my family, friends, or clients, we tackle each new challenge together, making every steep drop and high climb a chance to learn, grow, and maybe even enjoy the chaos.
Aug. 16 is National Roller Coaster Day, and it’s got me thinking about the roller coasters I’ve loved and the life lessons they’ve taught me. Before I fell for the intense Universal Studios rides like the Incredible Hulk Coaster or Velocicoaster, my first real thrill on a coaster was Thunder Mountain at Disneyland, and it was the first big ride for my oldest daughter, too. Watching her conquer her fear and burst into excited laughter was a moment I’ll never forget. It’s funny how something as simple as a ride can teach us about handling life’s ups and downs. Like many of you, my family has a bit of a tradition around roller coasters. Each park visit, each new ride, becomes a shared challenge, a little adventure that strengthens our bonds. I still chuckle when I think about my youngest daughter’s first ride on Space Mountain. She was all nerves at first, but by the end, she was the first to suggest going again! The shared experiences, joint trials, and triumphs make these memories so enduring. Speaking of shared experiences, nothing quite compares to the mixture of dread and anticipation you feel as the coaster clinks and clanks its way to the top of the first drop. My 3-year-old grandson experienced this on the Goofy Sky School ride last
WWW.SIERRACRESTLAW.COM | 1
Published by Newsletter Pro • www.newsletterpro.com
Brand Mascots That Stand the Test of Time
strength. Today, he endures as a slimmed-down version of his former portly self, with a more genial smile.
Brand mascots can make a surprisingly deep cultural impression. Some, such as GEICO’s famous talking gecko, have become almost universally recognizable. Others, such as the M&M spokescandies, evoke a backlash that banishes them to oblivion. Those with warmth and personality tend to last because they spark pleasant emotions, according to a survey of 1,630 people by Crestline Promotions. The most enduring brand mascots, such as the iconic Betty Crocker, manage to evolve with the cultural zeitgeist. The mythical homemaker was invented in 1921 by the predecessor company to General Mills. In the Flapper Era, she became a radio personality, then evolved into a World War II-era heroine creating recipes for homemakers beset by food rationing. From the 1950s through the 1990s, she morphed from a friendly, curly-coiffed homemaker to a stylish Jackie Kennedy lookalike and then to an increasingly confident career woman. The 2022 publication of the 13th edition of Betty Crocker’s famous cookbook attests to her astonishing longevity. Another enduring mascot, the Quaker Oats Man, originated in 1877. His pleasant visage, which leaves nothing to dislike, is one reason he has served as the Quaker brand image for over a century. Most people say the Quaker Man was adopted because of the denomination’s values of integrity, honesty, purity, and
Other mascots have been sidelined after colliding head-on with cultural trends. Ronald McDonald debuted in national
TV ads in 1965, and Generation X grew up with him. By 2016, however, Ronald was under fire for persuading small children to eat unhealthy food. After reports of creepy clown sightings further darkened his image, McDonald’s benched him. Today, Ronald is mainly confined to promoting Ronald McDonald House Charities, the nonprofit that provides housing for families with seriously ill children. Other once-popular mascots have ended up on the ash heap. Aunt Jemima, the figure who adorned millions of boxes of pancake mix, was abandoned as a caricature from the era of slavery. The same fate befell Uncle Ben of Uncle Ben’s Rice. The company tried to salvage Uncle Ben by promoting him to chairman of the board, but they eventually deemed his image beyond repair.
STEER CLEAR OF THESE ODDITIES ON YOUR NEXT ROAD TRIP America’s Wackiest Traffic Laws
California’s Speedy Ghost Cars Head to California, where no vehicle without a driver may exceed 60 mph. Yes, even those futuristic self-driving cars have to obey the speed limits. It’s an interesting precaution against our potential AI driver’s need for speed and flipping into joyride mode. Denver’s Color Coordinated Sundays In Denver, Colorado, black cars are banned on Sundays. The origin of this law is murky, but it adds an extra layer of consideration for your Sunday drive. You’d better pick a different color for a leisurely weekend cruise. Oklahoma’s Driving Distractions Put down the comic books if you’re driving through Oklahoma. It’s illegal to read them while driving, which sounds reasonable enough considering the focus required to operate a vehicle safely. Save
Spider-Man and Superman for later, and keep your eyes on the road!
As you buckle up and hit the road across the U.S., you might want to brush up on more than just your driving skills — some local traffic laws are as quirky as the attractions dotting the country. From the bizarre to the downright hilarious, cruise through four of the weirdest traffic laws that could have you scratching your head or chuckling all the way to your next stop.
Drunk Driving … by Association? Strangely enough, in Texas, any driver who is within arm’s reach of alcohol while driving is breaking the law, and this includes a passenger’s bloodstream! So, Texas drivers must think twice before offering their tipsy buddies a ride home. As for Virginia, drunk passengers can also receive a DUI if they’re riding with an intoxicated driver! So, always call an Uber if you and your buddy have had a drink or two. Whether born from safety concerns or legislative sessions that got wildly out of hand, these rules add a dose of humor to road-tripping across the U.S. Remember these oddities as you navigate the highways and byways — they’re not just funny anecdotes but actual laws that could impact your journey!
2 | 775.448.6070
Published by Newsletter Pro • www.newsletterpro.com
BRAIN GAMES
The Pitfalls of Providing Solutions How to Help Our Children Solve Problems Independently
Our children will encounter countless challenges and complex problems throughout their lives. As parents, we want nothing more than to put them on the right track and
SOLUTION
help them find solutions, but we might not always take the best approach. Often, we try to give them the answers
to the problems they’re facing to provide support. While this helps them overcome the obstacle, it
could also stunt the development of their problem-solving skills.
LIME CHICKEN WITH CORN AND POBLANO SALAD
Let’s say your toddler is working on a puzzle. They keep placing pieces in the wrong spot and grow frustrated
when nothing fits properly. You may want to offer a helping hand and direct them to the pieces they need, but this isn’t going to help them in the long run. Any time they encounter a problem, they’ll look to others for a solution. Instead, encourage and support them by saying something like, “Those puzzles can be hard, but you’ll get the hang of it.” That encouragement will help them push through the challenge until they figure out the solution independently. You can use this same tactic throughout your children’s lives. When they’re learning to read and experience difficulty pronouncing words, encourage them to sound them out instead of telling them directly how to pronounce them. When teenagers struggle with a friendship, don’t offer solutions that may have worked for you in the past; simply confirm their feelings and tell them you’ve had similar experiences. By supporting your kids’ efforts and affirming their feelings, you’re empowering them to problem-solve and overcome any obstacles in their path. It’s not easy watching your children struggle with problems, but they must work out solutions independently or else they will likely struggle to form solutions well into adulthood. The next time your child comes to you with a problem, or you notice them struggling on their own, try to offer support instead of a solution. It can go a long way toward their personal growth!
Inspired by PureWow.com
Chicken • 3 tbsp olive oil Ingredients
Corn and poblano salad • 2 tbsp olive oil • 2 poblano peppers, diced • 2 garlic cloves, minced • 1 14-oz can of corn • 4 scallions, minced • Juice of 2 limes • 1/3 cup chopped cilantro • Salt and pepper
• 1 cup all-purpose flour • 1 1/2 tsp garlic powder • 1/2 tsp cayenne pepper • 1 1/2 tsp salt • 3/4 tsp black pepper • Zest of 1 lime • 8 chicken thighs Directions 1. Preheat oven to 400 F.
2. In a large oven-proof skillet, heat olive oil over medium heat. 3. In a bowl, whisk flour, spices, and lime zest. Dredge chicken in the mix to coat. 4. Add chicken, skin-side down, to skillet, then place skillet in the oven for 30–35 minutes. 5. In a medium skillet, heat olive oil and add poblanos. Sauté 4–5 minutes. Add garlic and sauté for another minute. 6. In a bowl, add poblano mix, corn, scallions, lime juice, and cilantro, toss and serve with the chicken.
WWW.SIERRACRESTLAW.COM | 3
Published by Newsletter Pro • www.newsletterpro.com
PRST STD US POSTAGE PAID BOISE, ID PERMIT 411
IF SOMETHING IN YOUR BUSINESS IS KEEPING YOU UP AT NIGHT, CALL US AT 775-448-6070. REFERRALS ARE ALSO WELCOME.
6770 S. MCCARRAN BLVD, FIRST FLOOR RENO, NV 89509
INSIDE THIS ISSUE
What Roller Coasters Teach Us About Bravery and Bonds
1
2
Brand Mascots in the Shifting Sands of Culture
Bizarre Traffic Laws You Won’t Believe Exist!
3
Lime Chicken With Corn and Poblano Salad
Why Kids Need Support, Not Solutions
Legal Showdowns Highlight Power of a Performer’s Name
4
The War of the Jelly Rolls BAND BATTLES IN COURT
The Beach Boys sued each other over the use of their iconic band’s name after they split up, although they eventually settled the dispute. Members of the rock band Van Halen sued one member’s ex-wife, who had taken and kept her ex-husband’s surname, for using the band’s name for her interior design company. (The ex-wife eventually prevailed.) In another case, The Stone Temple Pilots and their former lead singer sued and countersued each other over alleged misappropriation of the band’s trademarked name. In the battle of the jelly rolls, Jellyroll is seeking to force Jelly Roll to change his name. Meanwhile, Jelly Roll has gone on a concert tour and is no doubt soaring even further past Jellyroll in web searches. Mandy Kay Schendel, a Seattle area influencer and public relations specialist, described the situation on TikTok as the most unique trademark battle she has seen. “This lawsuit is honestly very dramatic,” she says, “and I love it.”
that the famous entertainer violated the band’s trademark. The band Jellyroll claims in court papers to have performed at various celebrations and charitable events for more than 40 years, including an appearance at the White House during the presidency of George W. Bush. Jellyroll claims to have begun using the name in the 1980s, before Jelly Roll, whose birth name is Jason Bradley DeFord, was even born. Jelly Roll says his mother gave him his stage name as a young child. Now that Jelly Roll has risen to fame, members of Jellyroll say they must work much harder to be discovered for performance opportunities. According to court papers, Jelly Roll surfaces 18–20 times in internet search rankings before any user even sees a first mention of the Pennsylvania dance band. Other famous bands have clashed in trademark disputes. Original members of
Country singer and rapper Jelly Roll has risen to fame in recent years, winning Best New Artist honors at the 2023 Grammy Awards. But Jelly Roll has run into some unlikely opposition on the way to the top — from Jellyroll. You read that right. A Pennsylvania band called Jellyroll is suing Jelly Roll over charges
4 | 775.448.6070
Published by Newsletter Pro • www.newsletterpro.com
Page 1 Page 2 Page 3 Page 4Made with FlippingBook Ebook Creator