Mark Andy Executive Outlook
Kevin Wilken CEO
ty beyond what is achievable with exisng stand alone digital or flexographic prinng workflows and assets. Users of the Digital Series are seeing signifi cant labor and me savings, and waste reducon, and we see this flexo/digital hybrid soluon as a driver to evolve and best ulize both technologies into the future. We are so encouraged by the results of the Digital Series that Mark Andy has further evolved the flexo/digital hybrid concept into a more robust hy brid por olio, including an entry level soluon (Dig ital One) and retrofits to exisng flexo pla orms (Digital Plus program). Even more encouraging though is that the leading associaon commied to the suc cess and future of flexography has given credit to this evoluon by awarding Mark Andy the 2017 FTA Technical Innovaon Award for the Digital Series hybrid press plat form. This demonstrates to us that a larger part of the industry is evolving too, understanding that different technolo gies don’t have to be compeve, they can be com plementary, and they are showing a bright future. This evoluon has not been instant, nor is it fo cused solely on one technology or product line. Our enre organizaon is a part of it and has embraced the evoluon. It has meant a shi in the way we concept and design our soluons, as well as the way we support our client partners. We look at co supplier relaonships differently. We are expanding and extending our experse beyond prinng and finishing equipment, understanding more about complete workflows and how they impact our cus tomers and their profitability. It hasn’t been simple. But it is a journey. And we know it’s gonna be all right.
You Say You Want an Evoluon?
Every year we reflect on the changes in our indus try, discussing how imperave it is to adapt in order to sustain relevance, growth and success. This year is no different. The Mark Andy 70+ year success story has been built on responding to changing cus tomer needs with efficient, producve soluons, and we are very proud of that history. The art of designing, manufacturing, and supporng label and package prinng presses is in our DNA, and we be lieve in the benefits of flexo technology. We are proud to be a partner converters turn to for guidance both when starng their business and to support them as it grows. Some of our earliest innovaons have been in service for more than 20 years, running just as hard alongside their newer, more producve assets. This has encouraged our recent introducon of the nextgeneraon, award winning Performance Series flexo line, featuring simplified operaon and increased producvity. But as different prinng methods (namely digital) have emerged in the label and packaging space, and the needs of brand owners and label buyers have changed, we quickly understood that adapng was not all we as a company needed to do to suc ceed. Mark Andy needed to evolve. Evoluon to us involves moving far outside our comfort zone, impacng and even disrupng the future of the industry. It has resulted in the devel opment of a soluon that combines and leverages the unique strengths of the dominant prinng tech nologies — flexography and digital — into an inte grated hybrid pla orm. The Mark Andy Digital Series provides producvity, flexibility and capabili
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