sound press | JANUARY 2024
Does Being a Producer or Part of a Collective Help?
Crafting Your Online Presence While follower count might not sway decisions, online presence matters. Authenticity and dedication resonate more. A compelling online profile showcasing your music, style, and seriousness about your craft can catch a promoter’s eye. Building Your Mix Archive Soundcloud and Mixcloud are your canvases. Bookers actively browse these platforms for fresh talent. Nic recommends climbing the mix ladder by participating in renowned mix series. Where Bookers Discover Emerging Talent Beyond online platforms, bookers scout at parties, radio shows, and festivals. Being present in the scene, collaborating with collectives, or simply attending events can bring you into the spotlight.
While producing adds depth, it’s not a strict criterion. Collaborating with collectives or launching your own can open doors, as collectives often curate stages and events. Approaching Bookers and Promoters Making personal connections matters. Approach bookers politely in person, strike conversations, and build relationships. Additionally, consider emailing or DMing — be concise, clear, and showcase your alignment with their vision. Parting Wisdom In the end, professionalism, alignment, and patience are key. Be humble, grateful, and invested in the scene. Politeness and genuine enthusiasm leave lasting impressions.
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