Always Innovating to Spread a Culture of Everyday Comfort and Cleanliness.
in 2017 WASHLET ® was recognized as the No.1 brand of electric toilet seats with bidet function in the world and in 2022 broke through the milestone of sixty million total units sold. As a worldwide best seller, TOTO will continue pursuing technological innovation to make the lives of people everywhere fresher and richer.
Since its launch in the 1980s, WASHLET ® has continually evolved through the invention of countless innovative clean technologies. This is also our history of creating – and spreading around the world – a new culture of comfort and cleanliness through the shift from only wiping with toilet paper to cleansing with water. As a result of these efforts,
Exceeds 50 million units
Exceeds 40 million units
2019
Exceeds 20 million units
2015
2022
2005
2011
1998
Exceeds 30 million units
Exceeds 10 million units
Exceeds 60 million units
Note 1: EUROMONITOR INTERNATIONAL. Headquartered in London. Global leader in market surveys with experts in 100 countries. Note 2: “WASHLET is the world’s No.1 brand of electric toilet seats with bidet functions in 2017” Source: Euromonitor International Limited; in terms of sales volume, based on the custom research conducted in July 2018 – September 2018 in the countries that account for more than 87% share of the global electric toilet seats with bidet functions in 2017.
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