Sample Reach 360 Brand Report

Self

Client 2 out of 22 - 9%

Colleague/P eer 11 out of 22 - 50%

Employee 0 out of 22 - 0%

Friend/Relati ve 6 out of 22 - 27%

Manager 0 out of 22 - 0%

Professor/Te acher/Mento r 0 out of 22 - 0%

Other 3 out of 22 - 14%

Truth-teller (2) Optimist (2) Charmer (2) Caregiver (1) Comedian (1) Confidence Emitter (1) Smiler (1) Thrill Seeker (1) Expert (1) Spark (1) One-of-a-Kind (1) Persuader (1)

Expert (8) Structurer (7) Rock (5) Driver (5) Visionary (5) Evangelist (5) Truth-teller (4) Achiever (4) Gymnast (4) Smiler (3) Sage (3) Confidence Emitter (3) Charmer (3) Creator (2) Comedian (2) Mover (2) Competitor (2) Self-starter (2) Optimist (2) Judge (2) World Citizen (1) Sophisticate (1) Calmer (1) Extrovert (1) Persuader (1) Caregiver (1) Ambassador (1) Fan (1) Motivator (1) Entrepreneur (1) Backgrounder (1) Spark (1) Expressing (9) Resourcing (9) Relating (6) Delivering (6)

n/a

Expert (4) Giver (4) Creator (3) Visionary (3) Rock (2) Smiler (2) Truth-teller (2) Achiever (2) Charmer (2) Judge (2) Evangelist (2) Structurer (2) Driver (1) Sage (1) Comedian (1) Confidence Emitter (1) Athlete (1) Sophisticate (1) Calmer (1) Connector (1) Self-starter (1) Extrovert (1) Persuader (1) Caregiver (1) Fan (1) Philanthropist (1)

n/a

n/a

Visionary (2) Giver (2) Smiler (2) Motivator (2) Spark (2)

Brand Personas

Structurer (2) Truth-teller (1) Sophisticate (1) Charmer (1) Assertor (1) Expert (1) Connector (1) Gymnast (1) Optimist (1) Comedian (1) Judge (1)

Confidence Emitter (1) Athlete (1)

Optimist (1) Motivator (1) Believer (1)

n/a

Solving (3) Relating (2) Inspiring (2) Visioning (2)

n/a

Relating (7) Solving (6) Visioning (5) Inspiring (4)

n/a

n/a

Expressing (4) Relating (4) Resourcing (2) Deciding (1)

Leadership Competencies

Reach Communications Consulting, Inc

www.reachcc.com

@2000-2013, ReachCommunication Consulting, Inc. All Rights Reserved.Reach and where Branding gets personal are trademarks of Reach Communication Consulting. All other marks are owned by their respective companies.

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