Report Summary
The meeting industry is on its final stretch towards full recovery, with a full recovery projected for most venues by next year.
This trajectory is, however, uneven across different variables. European venue operators are generally reporting a stronger recovery than those in the Americas. Marketed, residential and academic venues are also seeing meetings returning at a faster rate than their counterparts.
As client expectations, preferences and behaviours shift, venues are prioritising investment in their technological capabilities. They are also upgrading their conference and meeting spaces, as a return to in-person events becomes increasingly preferred.
Some venues remain limited in their investments, however, with improvement budgets yet to return to their pre-pandemic levels. These venues could face challenges if they are unable to effectively compete in such a fast-moving industry. Another challenge facing venue operators is meeting the rising client expectations regarding environmental and social responsibility policies, which are likely to become increasingly scrutinised in the coming years. About IACC Founded in 1981, IACC is dedicated to representing the best meeting venues globally and is, by definition, the future of the meetings industry realised. The association brings together the brightest, most innovative minds from around the globe. IACC elevates the meeting experience by creating a unique point of entry that is inclusive of the best-in-class meeting venues internationally. IACC membership is a symbol of meeting excellence and exceptional connections amongst the best in the meeting industry. This exclusiveness makes IACC’s members part of an elite group representing the most innovative, forward-thinking and results-driven meeting venues globally. All members meet a set of stringent Quality Standards and agree to a Code of Ethics. IACC includes over 400 member conference venues from Australia, Hong Kong, Japan, New Zealand, Philippines, Belgium, Denmark, England, France, Germany, Hungary, Italy, Netherlands, Scotland, Spain, Sweden, Switzerland, Ukraine, Wales, Canada and the United States.
The IACC Mission Statement: "To bring together the brightest industry minds to promote the best meeting venues, which deliver exceptional meeting experiences. There are meetings... And then there are IACC Meetings".
The IACC Vision: “IACC is a global community of passionate people and organisations delivering innovative and exceptional meeting experiences.
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