Go Vita 2021 Annual Report

CHAIRPERSON’S REPORT MANAGING DIRECTO ’S REPORT

“You should never view your challenges as a disadvantage. Instead, it’s important for you to understand that your experience facing and overcoming adversity is actually one of your biggest advantages.” Michelle Obama

definitive management roles and a fit for purpose structure on which to build our future. The relationship between board and management is now clearly defined and enables the business to function in a way that properly protects the viability of the entity, it’s vision and future strategy and the provision of products and services to our Members and the broader health and wellness sector. We have a new structure, a new

What a year! As mentioned in our Chair’s Report, this has certainly been a challenging time both for our businesses and for us all, individually. And whilst the headline quote speaks more broadly to worldwide challenges far more significant than those with which we’ve had to deal, it’s nonetheless been a tough time for many. We’ve had to deal with the uncertainty of COVID and various restrictions on business operations that saw us move very quickly into a strategy of protection for our business

constitution, a new name and a solid basis on which to build our future growth. Both the Board and the Executive Leadership Team (ELT) are working in unity, with the board overseeing the delivery of our Strategic Objectives within the Strategic

operations and most importantly, the consideration of the safety of our team. Despite this and a new way of doing business with much less face to face interaction, we finished the year on a sound footing, declaring a healthy profit for the second year in a row. I want to acknowledge that for some of our Members, the year was

Framework and the ELT executing that strategy through the Business Plan and budget, thoroughly developed by the team and with clearly defined outcomes expected for the Financial Year and beyond. During the year, we sought to increase communication with our Members and undertook programs to demystify some of the work of the board and to be as transparent and engaged as possible with our Member base. This was reflected in the greater number of Member meetings as well as regular communication through EDM’s and our Facebook Community page and the advent of vitabites. We will continue our work in this area to build a more cohesive relationship with our Members.

extremely tough and whilst doing all we could to support them, the vastly changed retail shopping environment, especially in the capital cities, had a profound impact on their viability. One of the most significant aspects of the last twelve months or so is how much Go Vita Group Limited as a business has “grown up”! We have entered a new phase in the development of the business that has seen us evolve from humble beginnings and the forming of a public company to a more mature and professional organisation, with

GO VITA GROUP LIMITED ANNUAL REPORT 2020-2021 I 17

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