Professional Equities - April 2020

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Children with a well-developed sense of humor also tend to have more positive emotions and social interactions. They’re generally happier and more optimistic, have higher self-esteem, and are better equipped to handle differences between themselves and other children. Kids who can share humor with their peers are often better liked and also more equipped to handle childhood adversities, like playground bullies. There are a lot of ways to encourage humor and playfulness in your children as they grow, and you should start at a young age. Babies may not fully understand humor, but they do recognize when people around them are happy. That’s why they laugh when you make funny noises or silly faces at them. They sense your joy and react. They’re highly responsive to physical stimuli too, like tickling. Toddlers appreciate physical humor nearly as much as babies do, especially if it includes elements of surprise, like peek-a-boo. As they start to develop basic language skills, they’ll find humor in nonsensical or rhyming words. This is also the age when kids usually start attempting tomake their parents laugh. They may deliberately point to the wrong facial features when you practice with themor run around the house in your oversized clothes. As kids begin to attend school, they’ll find evenmore humor in the incongruities of the world around them. A picture of a cowwearing sunglasses, silly jokes and puns, or objects that don’t make expected noises, like a car horn quacking instead of honking, will be especially entertaining to them.

It’s never too early to start developing a child’s sense of humor. Be a humor model to your kids by being silly with them and teach them that adults can be funny too. Take their humor seriously, even if it doesn’t always make sense. But it’s also important to know where to draw the line. Don’t laugh at inappropriate jokes — explain why they’re not funny instead. As long as you’re creating a healthy, humor-rich environment and encouraging your kids to be as funny as they can, you’re giving them an important tool they need to thrive.

‘START WITH WHY’ And Better Business Will Follow

you build a sense of trust. This trust leads to loyalty, and loyalty means that person comes back to do business with you and also refers your business to others. This is how businesses grow!

“There are only two ways to influence human behavior: You can manipulate it, or you can inspire it.” –Simon Sinek

It can often be hard to clearly articulate what you do for a living. That means it can be difficult to explain your vision to potential clients and customers, which then makes it harder to convince them to purchase your product or services. In “Start With Why,” author Simon Sinek illustrates the importance of explaining to others why you do the business you do rather than explaining what you do or how you do it.

Figuring out your “why” is a process of discovery, not invention. In order to discover it, you can turn to three key strategies.

• Look backward at the original motivation for starting your business. What specific problem were you trying to solve, and why was it important to you to solve it? • Look outward by asking those around you why they spend time with you or why a customer buys from you. You can learn why people are drawn to you and your business this way. • Look inward by identifying a bigger vision that you wish to contribute to. What do you believe in? What really matters to you? “Start With Why” teaches readers how to go about discovering their “why,” then instructs them on how to effectively use that information to help their business. It also helps them unleash their business’s vast potential that has remained untapped until now.

Sinek argues that when people start figuring out the “why” in what they do, it inspires action from others in a way that discussing the “what” can’t. Talking about the “why” engages emotions; analyzing the “what” is purely logical. When you try to sell something to people based on “what,” you rely on specific manipulations like price and product details. But if you help people understand why you do what you do by revealing the real purpose and intention behind your reasons,

2 • Self-StorageInsider.com

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