Awards & Events
Direct Trade (Yorkshire) Ltd Named Finalists at the 2025 National Fenestration Awards
Direct Trade (Yorkshire) Ltd has once again been recognised as one of the UK’s leading fabricators, securing finalist positions in two categories at the 2025 National Fenestration Awards (NFAs): Fabricator/Manufacturer of the Year and PVC Fabricator of the Year. Winners at the 2024 awards, Direct Trade has built a reputation that makes them strong contenders once again in 2025. Established in 1997, the company has grown into a major force in the industry, producing high-quality PVCu and aluminium windows, doors, and conservatory roofs. But their success is about more than scale - it comes from a culture built on consistency, service, and long-term value. Operating across four sites covering 106,955 sq. ft, Direct Trade employs a 220-strong team, many of whom have been with the business for more than two decades. Serving primarily installers, they are known as the go-to partner for reliability and attention to detail. commitment to customer service. Their nationwide delivery network of over 30 vehicles ensures twice- weekly deliveries with no minimum order quantity - a model built around flexibility for installers. Their in-house service engineer team, expanded to meet demand, now supports customers not only with reactive solutions but also with hands-on installer training, particularly for some of the more complex systems. A People-First Culture Customer Service at the Core What truly sets Direct Trade apart is their Direct Trade’s success is underpinned by the skill and loyalty of its people. Every team member undergoes structured training, mentoring, and ongoing development. With many staff celebrating 20+ years of service, the company’s culture is one of progression, recognition, and long-term commitment.
Driving Digital Transformation In recent years, Direct Trade has embarked on a major digitisation programme, replacing paper- based processes with cloud-based systems and digital job handling. Factory floor barcode scanning, online job documents, and soon-to-be-installed production screens are improving speed, accuracy, and communication across all sites. This shift not only boosts efficiency but also supports their environmental commitments. Commitment to Quality and Sustainability Every product leaving Direct Trade undergoes a 100% quality check, with a zero-compromise approach to standards, even at peak volumes. Their in-house maintenance team ensures machinery is always optimised, keeping downtime to a minimum. Looking ahead, the company’s roadmap includes further automation, energy-smart technology, investment in electric vehicles, and a drive toward closed-loop PVCu recycling. Looking Forward By combining innovation, investment, and a strong team culture, Direct Trade continues to thrive while preparing for the future. Their vision is clear: to secure the next generation of talent, harness technology for smarter manufacturing, and remain the most trusted partner for installers across the UK. With their reputation for excellence and forward- thinking approach, Direct Trade (Yorkshire) Ltd is once again a worthy finalist at the National Fenestration Awards 2025. To vote for Direct Trade in the Fabricator/Manufacturer of
the Year and PVC Fabricator of the Year categories, visit www. fenestrationawards.co.uk/nfa25
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