The strategic goals for UBSport & Fitness have 3 strands:
• Which is best in class (amongst RG universities) across the range of opportunities we offer • Contributes to recruitment & retention of talented students and staff • Creates proud and loyal alumni networks via the development of strong sport-based relationships and communities • A first choice partner and venue for collaborative projects and events
Provide a distinctive Birmingham sporting experience
• Encourage and support the physical & mental wellbeing of our communities • Create an active and healthy campus where physical & mental wellbeing is recognised as important to the success of the University, and is embedded in our culture, helping our community(ies) to thrive
Wellbeing
Talent development and sporting success
• Provide sector-leading dual career support for talented sportsmen and women who choose Birmingham to pursue their academic and sporting ambitions • Support the development of tomorrow’s leaders of business, education, sport and society, through the vocational experience they gain through their involvement in sport • Achieve and sustain a national and international reputation as a leading (top 5) Russell Group University for sport Values
RESPECT INCLUSIVE EXCELLENCE INNOVATIVE COLLABORATIVE
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