University of Birmingham - Director of Sport

Job Description

Role Summary With the support of the Director of Campus Services, the Director of Sport is the University’s strategic lead for sport and fitness and supports the University’s wider wellbeing agenda. They lead a large complex team across a broad range of sport and related programmes and services; with an annual turnover approaching £8m. The recent capital investment in facilities places increased emphasis on achieving an appropriate balance between driving commercial revenue generation and delivering an outstanding student experience. Key responsibilities of the Director of Sport Strategy • The Director of Sport will lead strategic planning and implementation for sport within the University, establishing a clear role for sport in supporting the University’s strategic framework. It will involve working in partnership with other Professional Services colleagues, relevant academic colleagues, the Guild of Students and a range of external partners and organisations. • The strategy will need to be adaptable to a rapidly changing environment in higher education and sport, and be sufficiently agile to anticipate threats and capitalise on opportunities. The Director of Sport will play an entrepreneurial role in ensuring the University capitalises on the benefits of its investment in sports facilities, including student recruitment, enhanced visibility/recognition as a leading Russell Group sporting university (including branding & media exposure), profit generation, recruitment of talented student-athletes, community engagement, and attracting major events. They will develop and sustain an effective strategic network within the sport & fitness industry, nationally/ internationally and use it effectively to leverage value/impact for the University.

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