2023 SDM Media Kit Local Net

2023 Media Kit DIGITAL ADVERTISING SPECS

General Requirements • Accepted file formats: GIF, JPEG, SWF (rich media) and third party served ads • Ads in e-newsletters cannot use flash or rich media • All ads with a white or light background must include a 1x1 pixel border • San Diego Magazine uses Double Click for Publishers as our ad network • Rich media and flash ads (SWF) require the use of "clickTAG" in place of URL Banner Ads SIZES

SPONSORED CONTENT Thumbnail Dimension: 140 x 140 pixels • Title • Advertorial copy: 30 words • Referring links: 2 max • All content is subject to review and approval • URL

DEDICATED BLAST 600 x 1200 pixels • Subject Line • Rich media: Not accepted • File type: jpg or finished HTML file • URL Social Media INSTAGRAM STORIES 1080 x 1350 pixels INSTAGRAM TIMELINE PHOTO 1080 x 1080 pixels

300 x 600 pixels 300 x 250 pixels 320 x 50 pixels

728 x 90 pixels 970 x 90 pixels 970 x 250 pixels

• Accepted max file size 150 kb • Files accepted: jpeg, png, html 5 • Third party ads excepted

• Include all relevant hashtags and handles Website Sponsored Content • Advertorial max word count: 600 • Referring embedded links: Unlimited • Photo format: JPG or PNG • File size: For advertorial, submit hi-res JPGs. For logos, .eps preferred • Photo quantity: 1 minimum, 6 max • Main photo size: 1200 x 900 pixels (San Diego Magazine will resize images to fit upon request)

LIGHT BOX POP UP 550 x 550 pixels • 150 kb • Third party not accepted • URL Expandables

1280 x 140 pixels collapsed, call to action to open 1280 x 400 pixels expanded, call to action to close • File type: jpg, static image • Video max length: 30 seconds • Video file: MP4 or YouTube link (must be public link if not MP4) • Collapsed image must have an "expand" call to action/button • Expanded image must have "X" or a "close" call to action in the top right corner. Allow space for video to be imbedded. • Ad Example: https://console.adventive.com/ad/ demohtml/6e0bb001-52e6-49f6-9d86-f7238f98ebe2/0 E-Newsletters

• Video Format: MP4, FLV or YouTube or Vimeo link. Video must not contain third party advertisements. Video may also be hosted from San Diego Magazine YouTube channel upon request. Max length 5 minutes. All content is subject to review and approval.

ISLAND AD UNIT 300 x 250 pixels • Max file size: 40k, gif, png or jpg • Rich Media: Not accepted • URL

1 Banner Ad - 970 x 250

CONTACT DAVID MARTIN AT DAVIDM@SDMAG.COM OR 619.230.9292

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