2023 Media Kit AUDIENCE
Media Channels: By the Numbers
Website
E-Mail UNIQUE EMAILS 99,500 BEST OF SAN DIEGO THIS WEEK 45,000+
MONTHLY CIRCULATION 41,151
MONTHLY PAGEVIEWS 300,000+
TOTAL READERSHIP .................... 205,755 PAID & VERIFIED CIRCULATION ..... 95% GENDER Female...................................................... 64% Male........................................................... 36% AGE 25–34........................................................ 19% 35–44........................................................ 18% 45–54........................................................ 19% 55–64........................................................ 15% HOUSEHOLD INCOME . ............. $233,216 (source CVC Audit, 2020)
MONTHLY VISITS . ...................... 210,000+ AVERAGE MINUTES ON SITE ........... 2:46 GENDER Female...................................................... 54% Male........................................................... 45% AGE 18–24.......................................................... 11% 25–35........................................................ 31% 35–44....................................................... 24% 45–54........................................................ 16% 55+.............................................................. 17% (source Google Analytics, 2021, 2022) Podcasts HAPPY HALF HOUR Average downloads per month........................................ 22,166 (spikes up to 40,000+) NOT A PARENTING PODCAST (NAPP) SDMAG’S NEWEST PODCAST Downloads.......................................... 1040
The Main Dish..................................... 46,100+ Charitable SD......................................... 4,100+ Hikey, Bikey, Beer............................. 45,000+ GENDER Female........................................................... 54% Male................................................................ 46% HOMEOWNER .............................................. 64% HOUSEHOLD INCOME OVER $150K ... 55% GRADUATED COLLEGE ............................ 67% (*Facebook Audience Insights, 2015)
Social
FOLLOWERS: INSTAGRAM 195,000 OTHER SOCIAL FOLLOWERS
Facebook........................................... 60,900 Twitter............................................... 129,000 Pinterest................................................ 8,000 GENDER: INSTAGRAM Female...................................................... 67% Male........................................................... 33% AGE: INSTAGRAM 25–34....................................................... 32% 35–44....................................................... 36% 45–54........................................................ 18% 55–64.......................................................... 7% SMS TEXT MESSAGING 8,800+ subscribers AVERAGE ENGAGEMENT .......... 22% CTR (Instagram source: Meta, 2022)
San Diego Magazine reaches 900,000+ of the city’s most engaged and affluent consumers across a multimedia platform.
CONTACT AMANDA LENOX AT AMANDAL@SDMAG.COM OR 619.230.9292
Made with FlippingBook. PDF to flipbook with ease