4 BDO VISUAL IDENTITY GUIDELINES 2023 | USING THE BDO LOGO
Minimum clear space
To ensure the BDO logo is clearly legible and to maintain its integrity, it must always appear with a minimum clear space separating it from other visual elements. This rule applies to all sizes of reproduction and has been calculated using the ‘B’ of our logo, as shown in the example.
Note that the ‘width of the B’ has been amended in this edition of the guidelines to exclude the serif so that the ‘exclusion zone distance’ is equal across all four sides of the logo
excluded
included
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