REPRESENTING BUSINESS ISSUES
Medford’s Main Street Cycle Track: A Community Survey Fuels Ongoing Discussions Medford, OR | August 2024 I n the heart of Medford, a recent initiative has sparked both interest and debate among local business owners—the installation of the Main Street Cycle Track, a two-way bike facility designed to enhance urban mobility.
The questions posed were as varied as they were vital. Business owners provided data on employee numbers, the cycle track’s effect on gross revenues, and feedback from customers and staff. Crucially, the survey sought to determine whether the track has been a boon or a bane to the businesses it neighbors. Other inquiries focused on the logistical shifts within the businesses, including the number of employees now commuting by bike due to the new track and observations of any improper use of the track by motor vehicles. The findings from this survey are more than just numbers and percentages; they represent the voices of Medford’s business community, offering a clear picture of the cycle track’s real-world implications. These results were
As this new feature nears its one-year anniversary, the Chamber of Medford & Jackson County has taken proactive steps to understand its impact on the local business community through a comprehensive survey. The survey, conducted anonymously to ensure candid feedback, was meticulously distributed—mailed to property owners and hand-delivered to business tenants by the diligent staff of the Chamber. This strategic approach aimed to gather a broad spectrum of insights from those directly affected by the cycle track’s presence.
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The Business Review | June & July 2024
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