Content-Driven Relationship Mktg for Social Media Influence

Module 2: Amplifying Authentic Engagement Through Influence Unit 3: Authentic Attributes of Thought Leaders

seem we can’t wait to hear from the rabble rousers? Those who risk attacks in uncharted waters clearly have more at stake. Do their persistent pushbacks reflect the strength of their convictions? Consider how Enes Kanter Freedom, Candice Owens, and Tim Tebow broke the mold of institutional mindsets when they stood up against basic freedoms or challenged mainstream media. Be who you are and say what you feel because those who mind don't matter and those who matter don't mind.

NON-CONFORMIST

Few would debate the negative impact that “toeing the line” has on authenticity. Contrast this to the actions and words of those who consistently challenge the status quo. Taking controversial stands tells your audiences that your real self is not to be comprised. As we watch 2024 presidential hopefuls field debate and townhall questions, it is becoming increasingly apparent that we are mastering the art of “saying a lot without saying anything.” But why does it

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