TABLE OF CONTENTS
Social Networking Objectives .................... 115
Building Professional Credentials ............... 116
Gaining Local Outreach Exposure.............. 119
Partnering for Business Solutions............... 123
Appendices.......................................... 124-133
Trust You
Like You
Know You
Awareness ( Stranger )
Brand Exposure
Credible Content
Heartfelt Emotions
Connecting to Pain Points
Storytelling with Drama Minifilms
Thought Leadership
Micro-influencer Outreach
Interest (Prospect)
Brand Consideration
Desire (Warm Lead)
Community Interest
Community Excitement
Community Interaction
Brand Engagement
Contagious Content
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