Module 2: Amplifying Authentic Engagement Through Influence Unit 3: LinkedIn Groups for Endorsements, Teaming, and Outreach
APPENDIX H: OPENING PARAGRAPH AND TITLE FOR LINKEDIN GROUP ARTICLE POST
Representative LinkedIn Group post • Title under 41 characters and 8 words • Underline and label where operative terms show knowledge of audience, pain point, expertise, and eye-catching
Questions
See “eye catching” options discussed in Session III
Title = 41 characters, 8 words
Titles that are Inviting (Session III, p. 45-56)
4 Ways MBA Colleges Can Address Church Attrition Pain Know them Expertise to help
Out of the Ordinary • Don’t Do’s • Reversed Context • Incongruities
Lists
57 words (4 sentences)
4 Ways MBA Colleges Can Address Church Attrition
Yes
Fear
Feel
Is pandemic-driven congregation attrition worrying your church leadership? Many churches are losing
Felt
congregants to other venues, prompting accelerated use of digital technologies and youth engagement
strategies. But will long-term survival demand organizational overhaul? Recent NSU research in religious
Found
What I will tell you
management identifies key areas in dire need of a reboot: digital outreach, scalable operations, transformative
leadership, and financial stewardship.
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