Module 2: Amplifying Authentic Engagement Through Storytelling and Influence Marketing Unit 1: Drama Minifilms for Purpose-Driven Storytelling
Prosocial Behaviors : Focused on deliberate altruistic efforts to benefit society, these stories—though fewer—generate the highest engagement. Audiences connect deeply with individuals consciously working to improve their communities. Fostering Generous Communities : This motif illustrates how individual kindness can inspire others, sparking chains of giving and support. These narratives demonstrate the contagious nature of altruism in building more compassionate communities. Compassionate Aid for the Vulnerable : Highlighting assistance to those most in need, this category underscores how altruism
often protects and uplifts society's most vulnerable. Stories like the runners aiding the disabled girl show communities rallying around those facing significant challenges. Together, these motifs demonstrate how noble acts of altruism create compelling stories that inspire audiences to reflect on their potential to make a positive impact. The strong engagement across all categories highlights the universal appeal of witnessing genuine human kindness. Awakening Depths of Love This concept examines the deep expressions of love and forgiveness, highlighting the
AWAKENING DEPTHS OF LOVE
NARRATIVE MOTIFS
NO. OF VIDEOS
TOTAL VIEWS
LIKES/ VIEWS
COMMENT/ VIEWS
EXAMPLE URL #1
EXAMPLE URL #2
EXAMPLE URL #3
VALUES
UNVEILING SILENT BONDS
10
355M 0.07%
0.002%
BIT.LY/3W9JQNE
BIT.LY/3W9JQNE
BIT.LY/3VY1QSO
ENDURING CONNECTIONS
10
297M 0.08%
0.006%
BIT.LY/3SZMLHE
BIT.LY/3ZKOEZZ
BIT.LY/3IIS7XN
MEMORY'S LASTING PRESENCE
5
235M 0.10%
0.003%
BIT.LY/3NCVXVP BIT.LY/2YJS0TR
BIT.LY/2PZVQ26
EMBRACING EVERY MOMENT REMORSE AND RECONCILIATION UNCONDITIONAL MOTHERHOOD
4
233M 0.02%
0.001%
BIT.LY/3UJ60ZU
BIT.LY/4BMCUP8
BIT.LY/3YYBHBM
6
229M 0.21%
0.009%
BIT.LY/30B1CH8
BIT.LY/4F753JL
BIT.LY/3ZTIL1Q
9
124M 0.20%
0.003%
BIT.LY/3NCVXVP BIT.LY/2YJS0TR
BIT.LY/2PZVQ26
TRIALS OF ROMANTIC DEVOTION
4
58M 0.75%
0.017%
BIT.LY/4BW3KL5 BIT.LY/3A2NB94 BIT.LY/3ZUZSRR
INSPIRATION FROM YOUTH POWER/ PRACTICE OF FORGIVENESS PATHS TO UNION/REUNION
5
54M 0.75%
0.007%
BIT.LY/3ZJCSJ5
BIT.LY/3CEFTNY BIT.LY/2PZ7VED
3
24M 0.71%
0.014%
BIT.LY/3VFBUG9 BIT.LY/3NWFDH0 BIT.LY/3CYRUBZ
5
23M 0.09%
0.003%
BIT.LY/3GCY4XM BIT.LY/3CCFHTN
BIT.LY/3YNIM26
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