Jon Carson Consulting - July 2020

THE PHONE IS YOUR FRIEND DURING SOCIAL DISTANCING

In my book “Dialing Strangers,” I remind readers of the vital importance of picking up the phone and making calls. This truth is far more than just an important reminder; it’s become a tool for your business’s survival in 2020. People are no longer wanting to meet with us face to face because of COVID-19, and not everyone is comfortable being on camera with a Zoom meeting (please read Dave’s cover article about Zoom).

“Yes?” I said “Hi, my name is Steve Jobs and I’m 12 years old. I’m a student in school, and I want to build a frequency counter. I was wondering if you had any spare parts I could have?” He laughed. Not only did he give me the spare parts to build the frequency counter, he also gave me a job that summer at Hewlett Packard working on the assembly line putting nuts and bolts together on frequency counters. He got me a job in the place that built them. I’ve never found someone that said no or hung up the phone when I called. I just asked. I’m offering my newsletter readers and their staff or friends the free audio version of my book “Dialing Strangers.” Go to GoDaveTester.com/freestuff and request the “Dialing Strangers” audiobook. I will not hang up or say no. You just have to ask.

The very reason that cold calls (or warm calls) work so well is that most people are not willing to pick up the phone and make the call. They have convinced themselves that phone calls do not work. This simply isn’t true. The late Steve Jobs, who was the founder of Apple, once told a story about cold calling that landed him his first job with Hewlett Packard. He said: I’ve never found anybody that didn’t want to help me if I asked them for help. I called up Bill Hewlett when I was 12 years old. He lived in Palo Alto, and his number was still in the phone book then. And he answered the phone himself. He said,

GG Gretchen’s Kitchen (My mom’s secret recipes)

Take a

Easy Strawberry Cheesecake Bites Ingredients

BREAK

1/4 cup sliced almonds

1 1/2 tbsp powdered sugar

6 oz cream cheese, at room temperature

12 strawberries, whole

1/2 tsp pure vanilla extract

Directions 1. Preheat oven to 350 F. Arrange almonds on a cookie sheet in a single layer and toast until golden brown, about 3-6 minutes. 2. At medium speed with a stand or hand mixer, whip cream cheese. Add vanilla extract and powdered sugar and mix on low until well incorporated. 3. Trim tops and bottoms of 12 strawberries to level. Use a small melon baller to scoop out tops. 4. Fill pastry bag fitted with a 1/2-inch star tip with cream cheese mixture. Pipe mixture into each berry until it brims over top. 5. Sprinkle toasted almonds over each strawberry top.

Corner Post MINISTRY

If you would like to listen to Dave’s spiritual podcast, visit CornerPostMinistry.com.

“We are hard pressed on every side, but not crushed; perplexed, but not in despair; persecuted, but not abandoned; struck down, but not destroyed.” 2 Corinthians 4:8-9

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