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Mitsubishi Fuso Automotive | APJ
Automotive
The Mitsubishi Fuso Truck and Bus Corporation is a manufacturer of trucks and buses. It is headquartered in Kawasaki, Kanagawa, Japan. Currently, it is 89.29% owned by Germany-based Daimler Truck.
SAP Commerce Cloud SAP Integration Suite
65,000 Parts Available for purchase on web site 24/7 Transactions Made possible 10 Years and Beyond Because of the scalability offered by SAP Commerce Cloud
Headquarters Japan
Products Commercial vehicles
Web Site
mitsubishi-fuso.com
Business Challenges • Thousands of Japanese businesses depend on the reliability of FUSO vehicles everyday, but there was no platform for customers to easily access commercial vehicle parts and accessories 24/7 • Mitsubishi Fuso envisioned implementing an e-commerce service to provide service innovation with a reliable customer experience • The company sought to provide a technology foundation to equally benefit both existing and new customers Customer Benefits • The scalability offered by SAP Commerce Cloud gave Mitsubishi Fuso the platform to offer over 65,000 products online, and the potential to support more than one million products in the future • Customers can now conduct transactions 24/7, and easily find parts without contacting branch staff • The capabilities and scalability offered by SAP Commerce Cloud led Mitsubishi Fuso to champion the solution to support its growing needs over the next 10 years and beyond “ SAP Commerce Cloud allowed us to create a powerful e-commerce service offering a simplified, customer-friendly shopping experience.”
Alexander James Customer Services Product Management Mitsubishi Fuso Truck and Bus Corporation
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