Level
Structure To gain this qualification you’ll need to achieve a pass in the following modules: Marketing Principles, Communications in Practice
Level 3 (Foundation)
To gain this qualification you’ll need to achieve a pass in the following modules: Marketing Principles, Digital Fundamentals
To gain this qualification you’ll need to achieve a pass in the following modules: Applied Marketing, Planning Campaigns, Customer Insights
Level 4 (Intermediate)
To gain this qualification you’ll need to achieve a pass in the following modules: Applied Marketing, Planning Campaigns, Digital Marketing Techniques To gain this qualification you’ll need to achieve a pass in the following modules: Marketing & Digital Strategy, Innovation in Marketing You’ll also have the choice of one of the following elective modules, in which you’ll need to achieve a pass: The Digital Customer Experience, Resource Management, Managing Brands
Level 6 Equivalent level to an undergraduate degree (Intermediate)
To gain this qualification you’ll need to achieve a pass in the following modules: Marketing & Digital Strategy, Digital Optimisation, The Digital Customer Experience
To gain this qualification you’ll need to achieve a pass in the following modules: Global Marketing Decisions, Corporate Digital Communications, Creating Entrepreneurial Change
Level 7 Equivalent level to a Master’s degree (Advanced)
To gain this qualification you’ll need to achieve a pass in the following modules: Contemporary Challenges, Leading Change You’ll also have the choice of one of the following elective modules, in which you’ll need to achieve a pass: Consultancy, Managing Business Growth
| 5
Made with FlippingBook HTML5