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Embrace new ideas urge business leaders GREGGCHAMBERLAIN gregg.chamberlain@eap.on.ca example that any old business “dog” can learn new tricks and keep on making a mark as an entrepreneur.
thor, a writer of both fiction and business guides, among other projects, declared at the start of his talk that he maintains an active presence on Facebook, Twitter, Insta- gram, and almost every other social media setup. “How many of your are on Twitter?” he said, calling for a raise of hands from the audience.“You should be. It (social media) is an incredible new world. If your businesses are not registered with Google Maps, go home and do it. If I can learn at 62, you can learn it.” Desjardins noted that almost every other
speaker during the conference made men- tion of social media and its growing value as a necessary marketing tool in the new economy. “Social media is really important,” he said. “It’s becoming a newway of doing business. We all have to be in the game now.” Organizers for The Box will spend the next week or two reviewing feedback from the event along with noting any problems du- ring the setup. But Desjardins noted that a trip back inside The Box is a good possibility for Rockland’s future. “We had lots of fun doing this.” CARL GRIMARD .COM - C’est le temps d’un changement positif - Choisissez un conseiller respectueux et intègre
“I know ‘old’ 30-year-olds,” Firestone said. “The day you get old is the day when you say ‘I know everything’.” The 62-year-old co-founding of the Ot- tawa Senators, who is also a realtor, an au-
ROCKLAND | Success in business in the 21 st Century goes to the entrepreneur who does not just accept new ideas, new technology, new marketing strategies, but who also goes chasing after them and maybe even creates some of them. Dozens of businessmen and businesswo- men from Clarence-Rockland, Orléans, and other neighbouring municipalities swar- med into Rockland Oct. 10 to occupy the grand salon at the RiverRock Inn for The Box Summit, a business conference aimed at fostering and encouraging innovation in the next generation of entrepreneurs. The Box is the brainchild of a tag-team effort by Rockland-based Focus Virtual HR and New Objective Business Solutions of Orléans. Focus spokesman Éric Desjardins noted that all the positive feedback and he and the other organizers received from par- ticipants who attended the various works- hops and speaker sessions during the Fri- day event indicates The Box summit was an idea whose time had come. “Everybody seemed to have had a great time,” Desjardins said. “The Box was all about thinking differently. To think ‘outside the box’ has been our motto from the be- ginning.” Bruce Firestone, keynote speaker during The Box, presented himself as a prime
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Most participants at The Box found themselves scrambling to scribble notes as they gleaned advice and ideas from the guest speakers on how to succeed in their own chosen business fields.
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