Landscape Ontario magazine is the voice of Landscape Ontario Horticultural Trades Association — a people magazine for a thriving organization with intense member involvement. Landscape Ontario is also a timely business magazine, addressing specific green industry issues with authority. Landscape Ontario contains industry news, association news, industry issue features, profiles, event announcements, extension bulletins and more.
March | April 2025
PERFECT F ORMU L A
INNOVATION AND CUSTOMER SERVICE PROVIDE THE FOUNDATION FOR SUCCESS FOR ELITE CONCRETE
PAGE 18
ASSOCIATION AGM RECAP PAGE 6
MENTAL HEALTH RESOURCES PAGE 8
2025 AWARD WINNERS PAGE 12
MARCH - APRIL 2025 | 1
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March | April 2025 • Volume 43 - No. 02 HortTrades.com Landscape Ontario’s mandate is to be the leader in representing, promoting and fostering a favourable environment for the advancement of the horticultural profession in Ontario.
PRESIDENT’S MESSAGE
Features
Happy spring, everyone
Departments 12 18 4
Awards of Excellence Winners Member Profile: Elite Concrete
A s we welcome the warmth and renewal of spring, I am both excited and inspired by what this season represents within our vibrant profession. It is a time of growth and rejuvenation, not just in the projects we build and maintain but also in our community as professionals dedicated to the art and science of horticulture and landscape management. This issue of Landscape Ontario magazine is especially significant as we shine a well-deserved spotlight on the exceptional winners from our recent awards ceremony held at Congress 2025 in January. These outstanding individuals and teams have set a remarkable standard in our industry, showcasing creativity, dedication and ingenuity in their work. Their achievements remind us all of the importance of striving for excellence and pushing the boundaries of what is possible in our field. As an association, it is vital that we collectively raise the bar. By recognizing and celebrating the achievements of our peers, we not only honour their contributions but also inspire one another to pursue our own goals with vigour and passion. It is through these shared successes that we build a culture of excellence and innovation, setting a foundation for future generations in the landscape industry. Reflecting on the recent Congress, I was thrilled to see so many diverse backgrounds coming together in celebration of our shared passion. The atmosphere was electric (even a
demo area for it), buzzing with ideas, enthusiasm and collaboration. It was heartwarming to witness the genuine connections made, as industry veterans mingled with newcomers, exchanging insights and experiences. This inclusivity reinforces the sentiment that we are indeed stronger together . It’s this very diversity of thought and experience that enriches our profession and fuels our collective growth. As we move into the busy season ahead, let’s carry this spirit forward. I encourage each of you to connect with your fellow members, to share not only your triumphs but also the challenges you face. Engage in conversations that can lead to innovative solutions and collaborative efforts. Our strength lies in our willingness to support one another, to learn from each other and to celebrate our successes as a unified community. In closing, I want to extend my gratitude to each of you for your unwavering dedication to our association and our profession. Together, we are creating a legacy of excellence that will continue to elevate all of us through Landscape Ontario. Let’s embrace the beauty of this spring season with renewed energy and enthusiasm, as we cultivate not just our landscapes and gardens but also the relationships that make our profession truly remarkable. Here’s to a vibrant and successful spring ahead!
Association News New Members Volunteer Profile Professional News Columns
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EXECUTIVE COMMITTEE President - Ed Hansen Past President - Lindsay Drake Nightingale Vice President - Lindsey Ross Second Vice President - Jeff Olsen Treasurer - Pam Cook
Return undeliverable Canadian addresses to: Circulation Department - Landscape Ontario 7856 Fifth Line South, Milton, ON L9T 2X8 Canada Phone: 905-875-1805 ISSN 1928-9553 Publications Mail Agreement No. PM40013519 Views expressed are those of the writer concerned. Landscape Ontario assumes no responsibility for the validity or correctness of any opinions or references made by the author. Copyright 2025, reproduction or the use of whole or any part of the contents without written permission is prohibited. Published 6x per year. Rates and deadlines are available on request. Subscription price: $43.51 per year (HST included). For subscription and address changes, please email subscriptions@landscapeontario.com COMMUNICATIONS COMMITTEE Gerald Boot CLM, Vanessa McQuade, Lindsay Drake Nightingale, Jeremy Feenstra, Mark Fisher, Hank Gelderman COMMUNICATIONS DEPARTMENT Communications Director - Penny Tantakis Editor - Robert Ellidge Creative Director - Mike Wasilewski Managing Editor, Multimedia - Karina Sinclair Graphic Design Associate - Aisha Shaikh Account Manager - Greg Sumsion Account Manager - Liz Lant Digital Marketing Specialist - Laura Fox Communications Coordinator - Angela Lindsay Accountant - Joe Sabatino Staff contact info: HortTrades.com/contact
Ed Hansen LO President ed@eandlconsulting.ca
Please recycle your magazine and poly bag after reading.
MARCH - APRIL 2025 | 3
ASSOCIATION NEWS
Ottawa Chapter provides holiday food hampers to families in need
“We understand that the holiday season should be a time of joy, but for some families, it’s a reminder of the hardships they face daily,” said Marc Carrière, chair of the Caring and Sharing charity branch of Landscape Ontario Ottawa Chapter. “This initiative is designed not just to feed people, but also to help restore a sense of dignity and hope to those who need it most.” The hampers include a variety of festive and essential items, including non-perishable goods, pasta and desserts. Many volunteers worked tirelessly to ensure each hamper was well stocked, nutritious and easy for recipients of all ages to prepare. Caring and Sharing’s Holiday Food Hampers initiative was supported by numerous Landscape Ontario (LO) donors, local businesses and volunteers who came together to make a meaningful difference in the lives of those less
In a heartfelt effort to make the holidays brighter for families struggling to make ends meet, Landscape Ontario Ottawa Chapter teamed up with the Caring and Sharing Exchange to distribute 350 holiday food hampers to local families in need on Dec. 18, 2024. Each hamper represented a value of $100 of food. The charity, renowned for its commitment to supporting vulnerable communities, called on members of the landscape community to contribute and participate in this impactful program. In response to the rising challenges faced by many households, this annual initiative aims to provide nutritious and festive meals during the holiday season. With the increased costs of living (including food, housing and healthcare), many families find themselves unable to afford meals typically associated with the holiday season.
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With Accelerate , say bye to ghost clock-ins Call us strict but... With Accelerate , say bye to ghost clock-ins Call us strict but... "We believe that by coming together as an industry, we can ensure that no one is left behind," said Carrière. "All the money raised and all the time given to help pack and distribute hampers, every little bit counts and has a lasting impact on our community." fortunate. The charity encouraged individuals and families to participate in this initiative by donating food, money or time.
Geofence based clock-ins Geofence based clock-ins Organizers are planning to distribute 500 hampers (valued at $50,000) in December 2025, which is the largest goal set by the Ottawa team since they started six years ago. For more information on how to participate or donate Progress Tracking Progress Tracking LO members who participated in the initiative helped to change lives and make a positive impact through their kindness, compassion and generosity. to the 2025 food hamper initiative, visit Caring and Sharing’s website or ohtf.ca/ottawa-holiday-hamper.
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LO executive director Joe Salemi provides an update on association activities at the AGM held Jan. 29 as Ed Hansen (president), Lindsay Drake Nightingale (past president) and Pam Cook (treasurer) look on.
Key takeaways from Landscape Ontario’s AGM
statements and the 2024-2025 proposed budget. The appointment of Smith, Chappell, Marsh, Vilander as auditors was also confirmed. Rohan Harrison and David Milne were elected for the two Member-at-Large positions on the board. PRESIDENT’S REPORT Hansen presented his President’s Report, reflecting on the past year’s achievements and challenges. He highlighted the growth of industry engagement, the success of the Congress Trade Show and Conference, as well as ongoing advocacy efforts to support members.
Landscape Ontario’s Annual General Meeting (AGM) took place Jan. 29, 2025, at the home office in Milton, Ont. Members were invited to attend in person or join online to review the activities of the fiscal year ending Aug. 31, 2024 and to hear about future initiatives. Below are some key highlights. LEADERSHIP, FINANCES AND ELECTIONS Association president Ed Hansen recognized milestone members and the contributions of the Provincial Board of Directors. Members approved the agenda, last year’s minutes and key financials, including the 2023-2024 audited financial
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Additional upcoming initiatives include: • A state-of-the-industry report on battery-powered equipment for the City of Toronto, due in March. • The launch of a new website this spring, integrating horttrades.com and landscapeontario.com. • Plans for a new training facility, now in the design and approval phase. These initiatives reflect LO’s ongoing efforts to strengthen the industry, support members and drive innovation across Ontario’s landscape horticulture sector. All of the meeting materials, including full reports, are available on horttrades.com/2024-annual-report.
provincewide, giving families hands-on industry experiences. • A successful Congress Trade Show and Conference, with nearly 13,000 attendees. • A $4.4 million workforce development investment to train and recruit new talent. Salemi also highlighted Landscape Ontario’s new role overseeing Communities in Bloom Ontario, strengthening municipal partnerships. STRATEGIC PLAN PRESENTATION AND FUTURE INITIATIVES Salemi also presented LO’s new strategic plan, outlining the organization’s direction and priorities until 2030.
EXECUTIVE DIRECTOR’S REPORT Executive director Joe Salemi presented his report, providing updates on key achievements and future initiatives. Advocacy and industry updates • Snow and ice management reform: Pushing for fairer liability regulations. • Pesticide ban advocacy: Working to allow licensed professionals more flexibility. • Two-stroke engine ban: Engaging with the City of Toronto on practical emissions solutions. Growing events and workforce development • The return of the Green Trade Expo in Ottawa with 1,500 attendees. • Touch-a-Truck expanding
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MARCH - APRIL 2025 | 7
Mental health matters in the green trades By Penny Tantakis
health, according to the Mental Health Commission of Canada (MHCC). Yet, only 23 per cent of employees feel comfortable discussing psychological health concerns with their employer. This means that most workers try to cope in silence. Supporting mental health in the workplace isn’t just a personal issue: it makes good business sense. High turnover, absenteeism and reduced productivity all take a toll on the bottom line. That’s why mental health and wellness have been an active topic of discussion
In landscape horticulture, every day brings new challenges: tight deadlines, unpredictable weather, eager — sometimes demanding — clients as well as intensive physical work. Business owners and their teams take pride in collaborating to create beautiful, functional outdoor spaces, but beneath the surface, stress, burnout and mental health struggles can easily go unnoticed. The reality? Over 500,000 Canadian workers are absent from work every week due to poor mental
for Landscape Ontario (LO) and our Provincial Board of Directors. While the association’s member-only Peer to Peer Network offers landscape business owners the opportunity to discuss all manner of business challenges and share solutions in a private and understanding space, LO is looking at additional ways to provide dedicated resources around mental health to help employers foster wellness on their teams and to help workers who could benefit from support.
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Below are some free, accessible resources to help create a healthier, more resilient workforce — without major costs or complex initiatives. • CCOHS online training for employees and employers • IHSA workplace mental health and safety tools • MHCC webinars on Workplace Mental Health • MHCC voluntary national standard for psychological health and safety in the workplace • Workplace Safety and Prevention Services roadmap to mental harm prevention Supporting mental health helps build a resilient, engaged workforce that feels supported. Business owners who take action today will see long-term benefits in their teams, their operations and their bottom line. For links to the online resources listed, please visit the online version of this article at gfl.me/hbQg. This article is provided for information only and is not intended to be medical advice.
Green Trade Expo succeeds amidst record snowfall
breakfast and the chapter’s annual Awards of Distinction ceremony. Organizers would like to thank the many sponsors, exhibitors and volunteers who helped make this year’s event a success. To see the full list of award winners, visit gfl.me/hbRi.
Despite a record snowfall, nearly 1,300 people attended Landscape Ontario Ottawa Chapter’s Green Trade Expo on Feb. 12-13, 2025, at the EY Centre in Ottawa, Ont. The two-day event featured electric equipment demos, educational sessions, MTO contractor
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VOLUNTEER PROFILE Rob Havery levels up the trades with open communication By Julia Harmsworth
free to talk about anything — whether it’s the universal struggles of winter or the need to get more young people in the trades. Sometimes, the Durham board invites guest speakers to the open forums, followed by discussion. Havery wants to encourage people to connect with each other, become friends and share knowledge. For him, this is crucial to continuing to improve the trades’ public image — one of his biggest goals. “We’re trying to get the industry back together,” Havery said. “It’s better for the industry. It builds peer groups. It also makes our industry look stronger to the general public. If we don’t talk as an
He went on to attend Niagara College’s Landscape Technician Program, then worked for a couple of landscaping companies over the next 15 years before opening his own business in 2010. R. Havery Landscaping is based just north of Oshawa in Blackstock, Ont. Havery has volunteered on the Durham Chapter board since 2020. As an avid golfer, he helped organize the chapter’s inaugural golf tournament in 2023, which he said was “quite a success” and hopes to continue. He also helps organize the annual Ministry of Transportation breakfast and regular open forums. His aim is to foster an environment where everybody feels
If you have a problem, you can ask Rob Havery. Havery is the Durham Chapter representative to the Landscape Ontario Provincial Board of Directors and vice- president of Durham Chapter. He advocates for open communication and community building through his roles on both boards. “If you have a problem, ask,” Havery said. “I want to see an association that’s building up. I want to see the next generation come up and talk to me.” Havery grew up on a farm in Brooklin, Ont., where he fell in love with the landscape trades after working a summer landscaping job for his next door neighbour.
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are coming to an end. You’ve got to have the next round, the next generation. We’re better off to have better people than to just have people. The better the quality, the better the future.” For Havery, the first step to achieving this quality is getting involved in the LO community and attending board meetings. “The first step in bettering yourself is becoming an LO member,” he said. “If you’re active in the industry, you’re someone looking to better yourself, whether you’re a volunteer or just a member.” Havery joined the Provincial Board in 2023 to further improve himself and be more involved in the bigger decisions that inform the association’s direction. It’s been “eye opening” so far, exposing Havery to sector groups and helping him learn how he wants to contribute to the trades long term. He’s grateful for the warm welcome LO extended him, and looks forward to extending that same welcome to the next generation. “People are very open, very positive,
industry, we don’t look professional.” Together with Jon Agg, Durham Chapter president and a member of LO’s Snow and Ice Management Sector Group, Havery works hard to increase board meeting attendance. He said social media is a crucial part of the strategy, as it opens the door to the younger generation. “Social media is great, because people are scared to admit what they consider failures or troubles [in person], but they’ll shoot you a text. They’ll send you a Facebook message. That’s where the next generation has been a lot better than what we had growing up,” he said. Havery fosters this open environment by being honest and willing to have conversations. He said when he entered the industry in the 2000s, experienced professionals were less accessible than they are today. He wants young people to feel comfortable coming to him for advice; the more they learn, the better off the trades are in the future. “[Young people] are the future of this industry,” he said. “Trades are hurting for numbers. I’m 44 and my working years
Rob Havery
very receptive, very willing to help you in any way. That’s a nice feeling,” he said. “I’ve never had a bad experience, and that speaks wonders for what LO stands for. It’s been nothing but positives.”
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MARCH - APRIL 2025 | 11
Landscape Ontario members and projects recognized as the best in the province W inners of Landscape Ontario’s Awards of Excellence program were announced during a sold- out evening event at the Delta Hotels by Marriott Toronto Airport on Jan. 7, 2025. Exclusive to members of Landscape Ontario Horticultural Trades SPECIAL AWARDS
TRILLIUM AWARD 2025 STANLEY ROSZAK
Association, the awards celebrates the creativity, innovation and excellence within the landscape construction, maintenance, design, lighting and irrigation sectors, as well as the longstanding efforts of individuals who work selflessly to advance the profession. A number of changes were made to this year’s program to raise the bar for winning an award in order to better reflect the increased professionalism and quality of the work submitted each year. Projects scoring between 80-89% were given an Award of Merit, and those scoring 90-100% were given an Award of Excellence.
CHAPTER ACHIEVEMENT AWARD 2025 WENDY LADD
IPM LEADERSHIP AWARD 2025 KYLE TOBIN
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Horst Dickert Memorial Award - Rugged Earth Landscaping
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2025 AWARDS OF EXCELLENCE WINNERS For submitted projects that earned a score between 90-100% from the judging panel.
Muskoka Landscapes
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RESIDENTIAL CONSTRUCTION $250,000-$500,000 CEDARCROFT LANDSCAPE & DESIGN LTD For: Cataract Retreat HEADWATERS LANDSCAPING For: Choose Joy RUSTIC IMPRESSIONS INC For: Fireside Elegance ORIOLE LANDSCAPING LTD For: King’s Garden Escape TERSIGNI LANDSCAPE CONSTRUCTION INC For: Entertainment Tonight RESIDENTIAL CONSTRUCTION $500,000-$1,000,000 PARTRIDGE FINE LANDSCAPES LTD
RESIDENTIAL CONSTRUCTION $50,000-$100,000 RUSTIC IMPRESSIONS INC For: Timber Haven HOGAN LANDSCAPING INC For: Markham Sanctuary RUGGED EARTH LANDSCAPING INC For: Aphotic Tranquility PLANTENANCE LANDSCAPE GROUP For: Kick Back and Relax RESIDENTIAL CONSTRUCTION $100,000-$250,000 NORTHERN OAK LANDSCAPES For: Fredonia GRANITE PARK INC For: Nesbitt Residence
RESIDENTIAL CONSTRUCTION OVER $1,000,000 PRO-LAND LANDSCAPE CONSTRUCTION INC For: Horse Power Farm THE LANDMARK GROUP For: Meadowstone MUSKOKA LANDSCAPERS For: Back Home PROSCAPE LAND DESIGN INC For: Hamilton Tudor COMMERCIAL CONSTRUCTION MULTI-RESIDENTIAL & INDUSTRIAL OVER $250,000 THREE SEASONS LANDSCAPES For: Guelph City Hall
For: Urban Eloquence ZENG LANDSCAPING For: The Edge of Nature MUSKOKA LANDSCAPERS For: Gloucester Pool LANDART For: King
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2025 AWARDS OF EXCELLENCE WINNERS For submitted projects that earned a score between 90-100% from the judging panel.
DESIGN PROGRAM
MAINTENANCE PROGRAM
LIGHTING PROGRAM
COMMERCIAL DESIGN KENT FORD DESIGN GROUP INC For: OAA Headquarters Landscape Renewal PRIVATE RESIDENTIAL DESIGN UNDER 2,500 SQ FT PLANTENANCE LANDSCAPE GROUP For: Small But Lovely PRIVATE RESIDENTIAL DESIGN 2,500 TO 5,000 SQ FT K FREIDORF LTD For: Richards Residence TLC LANDSCAPING DESIGN + POOLS (TENDER LAWN CARE ULC) For: West Coast Vibes TLC LANDSCAPING DESIGN + POOLS (TENDER LAWN CARE ULC) For: California… Here We Come! PRIVATE RESIDENTIAL DESIGN 5,000 SQ FT OR MORE VAAST DESIGN STUDIO For: Sandy Bay
PRIVATE RESIDENTIAL MAINTENANCE 1 ACRE OR MORE THE LANDMARK GROUP For: Meadowstone
LANDSCAPE LIGHTING DESIGN & INSTALLATION $10,000-$30,000 DIMARCO LANDSCAPE LIGHTING For: Miller Project MOONSTRUCK LIGHTING LTD For: Welcome Home LUXURY LIGHT For: Lighting Elegance
NON-TURF MAINTENANCE STRATHMORE LANDSCAPE CONTRACTORS For: Loto Québec Sèige social IRRIGATION PROGRAM
LANDSCAPE LIGHTING DESIGN & INSTALLATION OVER $30,000 MOONSTRUCK LIGHTING LTD For: Roof Top Oasis LUXURY LIGHT For: Resort Living
WATER CONSERVATION AWARD NON-POTABLE WATER EMPIRE GREEN LAWN SPRINKLERS LTD For: Sugarbush Estate
TOP AWARDS
Neil Vanderkruk Award - Kent Ford Design Group
Casey van Maris Award - Three Seasons Landscapes
CASEY VAN MARIS AWARD THREE SEASONS LANDSCAPES For: Guelph City Hall Commercial Construction | Over $250,000
NEIL VANDERKRUK AWARD FOR EXCELLENCE IN DESIGN KENT FORD DESIGN GROUP INC For: OAA Headquarters Landscape Renewal Commercial Design
HORST DICKERT MEMORIAL AWARD RUGGED EARTH LANDSCAPING For: Aphotic Tranquility Residential Construction | $50,000-$100,000
Continued >
MARCH - APRIL 2025 | 15
2025 AWARDS OF MERIT WINNERS For submitted projects that earned a score between 80-89% from the judging panel.
Rustic Impressions Inc
CONSTRUCTION PROGRAM
RESIDENTIAL CONSTRUCTION $10,000-$25,000 ACTION HOME SERVICES INFINITE POSSIBILITIES GROUP INC RESIDENTIAL CONSTRUCTION $25,000-$50,000 RESCON/OA PORTER MAY CONSTRUCTION INC RESIDENTIAL CONSTRUCTION $50,000-$100,000 CUDMORE'S LANDSCAPE & DESIGN LTD IT'S ABOUT THYME INC RESIDENTIAL CONSTRUCTION $100,000-$250,000 M.E. CONTRACTING CREO CONCEPTS INC THE LANDMARK GROUP GRIFFITH PROPERTY SERVICES LTD DR. LANDSCAPE INC GREEN APPLE LANDSCAPING (2 AWARDS) RETREAT LANDSCAPE DESIGN GARDEN HOLISTICS INC ROYAL STONE LANDSCAPING & DESIGN LTD NIAGARA OUTDOOR (2 AWARDS) TERSIGNI LANDSCAPE CONSTRUCTION INC
RESIDENTIAL CONSTRUCTION $250,000-$500,000 DEKORTE'S LANDSCAPING LTD PRECISION LANDSCAPING HEADWATERS LANDSCAPING LANDART CEDAR SPRINGS LANDSCAPE GROUP (2 AWARDS) FLATTERY DESIGN (2 AWARDS) RETREAT LANDSCAPE DESIGN SHADEMASTER LANDSCAPING LTD ABLOOM LANDSCAPE CONTRACTOR INC WHITBY SHORES LANDSCAPING LTD KENNETH MORGAN POOLS & LANDSCAPING LTD TERSIGNI LANDSCAPE CONSTRUCTION INC RESIDENTIAL CONSTRUCTION $500,000-$1,000,000 HIGGINS HARDSCAPE CEDAR SPRINGS LANDSCAPE GROUP OAKRIDGE GROUP INC PROSCAPE LAND DESIGN INC
RESIDENTIAL CONSTRUCTION OVER $1,000,000 ELEMENTS HARDSCAPING INC CEDAR SPRINGS LANDSCAPE GROUP (2 AWARDS) RUSTIC IMPRESSIONS INC COMMERCIAL CONSTRUCTION MULTI-RESIDENTIAL & INDUSTRIAL $100,000-$250,000 OAKRIDGE GROUP INC COMMERCIAL CONSTRUCTION MULTI-RESIDENTIAL & INDUSTRIAL OVER $250,000 RUTHERFORD CONTRACTING LTD SPECIAL INTEREST CONSTRUCTION GRIFFITH PROPERTY SERVICES LTD (2 AWARDS) NIAGARA OUTDOOR WATER FEATURES RETREAT LANDSCAPE DESIGN THEMED GARDENS HANK DEENEN LANDSCAPING LTD
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2025 AWARDS OF MERIT WINNERS For submitted projects that earned a score between 80-89% from the judging panel.
THANK YOU TO OUR SPONSORS
The Awards of Excellence ceremony is made possible through the generosity of our partners. 2025 PRESENTING SPONSOR
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2025 SUPPORTING SPONSORS
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LIGHTING PROGRAM
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LANDSCAPE LIGHTING DESIGN & INSTALLATION $10,000-$30,000 HIGGINS HARDSCAPE RUSTIC IMPRESSIONS INC OGS PROPERTY SERVICES/GREENTURF IRRIGATION SYSTEMS (2 AWARDS) LANDSCAPE LIGHTING DESIGN & INSTALLATION OVER $30,000 LINTON LANDSCAPING & TURF MANAGEMENT LTD RUSTIC IMPRESSIONS INC
DESIGN PROGRAM
PRIVATE RESIDENTIAL DESIGN UNDER 2,500 SQ FT K FREIDORF LTD PRIVATE RESIDENTIAL DESIGN 2,500 TO 5,000 SQ FT WKND LANDSCAPE DESIGN JENNIFER HAYMAN DESIGN GROUP INC PRIVATE RESIDENTIAL DESIGN 5,000 SQ FT OR MORE PRO-LAND LANDSCAPE CONSTRUCTION INC
LOAWARDS.COM
VIDEOS AND WINNERS See video highlights and a full replay of the 2025 awards ceremony, plus winners from previous years. ENTER ONLINE Online entry for Landscape Ontario members will open July 1, 2025 for the 2026 awards program.
IRRIGATION PROGRAM
WATER CONSERVATION AWARD NON-POTABLE WATER EMPIRE GREEN LAWN SPRINKLERS LTD
THE LANDMARK GROUP VAAST DESIGN STUDIO
MARCH - APRIL 2025 | 17
Innovation at its core, success in its foundation Elite Concrete
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Member Profil
Member Pro le
By Ryan O’Connor M arcelo Mancini began his journey in the landscaping industry 25 years ago, working on a project for his newly founded concrete company. One day, he received a request for a custom limestone finish — a task that would not just satisfy his client, but also spark the creation of a signature offering that would set off Elite Concrete's sustained success. “We started working with the designer, experimenting with different methods to achieve the desired finish, eventually settling on a wash technique instead of sandblasting,” said Mancini. “After the project was complete, we continued to test it elsewhere and decided to make it our main formula after it received compliments for its smooth look.” Today, Mancini runs one of Toronto's most prominent concrete companies, with his original limestone formula at the forefront of its popularity. Initially focused on residential stamped concrete, Marcelo transitioned to primarily architectural concrete when he saw the potential for his business to flourish. “When we created Elite Concrete and soon after our limestone finish, they started to feed off of each other,” explains Mancini. “Our product had a unique look and was high quality, and we started using it in installations. It was the perfect formula.” What began with Mancini and a single crew has since expanded into an extensive operation with six crews operating across the six municipalities that make up the Greater Toronto Area. Based in Concord, Ont., Elite Concrete specializes in installing driveways, patios, paths and other essential landscaping features. How Marcelo Mancini blends creativity and consistency to set his company apart
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workers who interact with people every day. We’re pretty careful with who we put out there,” says Mancini. “We look for employees with a positive attitude and enthusiasm for working with concrete. If they want to come to work every day excited about what we do, that’s who we want to bring on, regardless of their experience.” Mancini says his specialized limestone finish creates a barrier to hiring workers from commercial construction, as they are familiar with traditional methods rather than his own unique process. He says working hours are also unorthodox compared to the rest of the industry, so he places high value on his longtime employees who have stuck with it. “The first couple years comes with specialized training,” Mancini explains. “It's hard for many new workers making the transition at first. We prioritize keeping employees happy, as retaining those who adapt to our process is key to long-term success.” A well-rounded team of motivated, satisfied employees — happy to represent the company — has helped build a strong reputation on other online platforms such as HomeStars, which connects homeowners with home improvement professionals. On that platform, Elite Concrete has achieved the “Best of the Best Award” over the last 15 years — a title given to professionals who have won their “Best of Award” for three or more consecutive years. “We like to make sure the client always has somebody to talk to if they have any requests,” Mancini says. “And that's really our forte. The end product is always important, but maintaining a high level of communication throughout the construction process goes a long way.” With a clear vision for the future, Mancini has built a loyal customer base that drives both his business and online presence. But it all started with a small crew, a dedication to craftsmanship and the drive to turn residential concrete into something more. “For anyone starting their own business in the sector, I’d suggest focusing on customer service first. It goes a long way with people,” says Mancini. “Have patience and persistence, and allow growth in the first few years. Either you’ll make it or not, but it’s always worth a shot.”
While the company has already set itself apart from the industry with its patented limestone finish, Mancini is committed to balancing fresh ideas with the proven methods that built his operation’s success. This vision is echoed by Matteo Mancini, Marcelo’s son and seasonal employee at Elite Concrete. “We are always trying to look towards the future while maintaining what has worked in the past,” says Matteo. “We won’t get to grow more if we aren’t trying new approaches.” This vision is reflected in their social media presence, where Elite Concrete has built a strong following. On Instagram alone, they have amassed over 32,000 followers — a staggering number for a landscaping company. In this space, they showcase their craftsmanship and engage with clients, putting a focus on customer service. “Our Instagram has had organic growth throughout the years. We started it a while back and just kept referring clients and kept posting daily,” says Mancini. “It’s been our main marketing tool for a number of years now.” Mancini says he saw the potential in creating a social media presence over 10 years ago when met with the challenge of promoting his company’s services effectively. At a time when social media was gaining traction in the daily lives of millions, Elite Concrete chose to embrace the platform as a way to connect with customers and build a brand beyond traditional advertising. “In Toronto, there are only a few effective ways to get your message across in advertising,” says Mancini. “We looked at radio and television, but they didn’t fit what we wanted. Instagram was what ended up working for us best. It allowed us to showcase our work and let our projects speak for themselves as a form of advertising.” Without relying on targeted social media campaigns, the company’s online success stems from consistently delivering high-quality work and maintaining a strong reputation. This same consistency defines their workplace culture. For Mancini, maintaining steady growth in all aspects of the business starts with prioritizing top-level customer service — a value he always considers when bringing on new employees. “I like to think we draw in new and existing customers through our
MARCH - APRIL 2025 | 21
PROFESSIONAL NEWS
Kubota Canada celebrates 50 years of growth and excellence
Kubota Canada Ltd. is proudly celebrating its 50th year in Canada. This significant milestone reflects the company’s engineering excellence, its focus on quality and the dedication of Kubota’s employees, along with its locally owned and operated dealer network — all of whom are dedicated to serving Kubota’s customers in communities across the country.
“We are exceptionally proud of our half century of continued growth in Canada,” said Yannick Montagano, president of Kubota Canada. “When we launched in Canada 50 years ago, our goal was to sell compact agricultural tractors to Canadians. Since then, we have significantly expanded our award-winning product line-up to meet the evolving needs of a broad range of markets
22 | LANDSCAPE ONTARIO
and individuals. We launched the first- ever heavy equipment cold weather testing facility in Timmins, Ont., in 2013, which is now the global gold standard for Kubota, ensuring our machinery consistently lives up to real- life conditions.” The substantial local demand for Kubota products and the associated company growth also led to an investment exceeding $80 million in a new, state-of-the-art 65,000 sq. ft. corporate office and 500,000 sq. ft. warehouse in Pickering, Ont., in 2022. Today, the company directly and by extension employs over 1,500 Canadians, reflecting its sustained growth since 1975 by meeting the equipment needs of Canadians. Montagano further remarked, “We became industry leaders by listening to our customers, addressing their needs and continuously looking towards the future. Fifty years of equipment manufacturing progress with an unwavering commitment to our dealers and the customers they serve is what makes Kubota Canada one of the most respected equipment companies globally today. We prioritize quality and excellence every day so that our customers can focus on feeding and building our world. I am immensely proud of the work that we do here in Canada, and Kubota looks forward to working with a new generation of Canadian customers and businesses for the next 50 years and beyond.” For more information, visit kubota.ca/who-we-are.
Ontario finalizes amendments to Excess Soil Regulation The province of Ontario recently finalized an amendment to O. Reg. 406/19: On-Site and Excess Soil Regulation (“Excess Soil Regulation”). Having taken feedback into consideration on proposed amendments described in ERO 019-9196, Ontario is updating the Excess Soil Regulation to change the in-effect date of a provision preventing the landfilling of cleaner soil by two years and to clarify the exemptions to this provision. These changes will provide more time for industry to learn about and prepare for this provision and respond to concerns that current lack of awareness could result in project delays and illegal soil dumping. More specifically, Ontario made the following amendments to the Excess Soil Regulation: • The in-effect date of the restriction on landfilling excess soil that meets Table 2.1 residential, parkland and institutional standards has been changed from Jan. 1, 2025, to Jan. 1, 2027. • The existing exemptions from the landfilling restriction have been revised to make it clear when this cleaner excess soil may still be taken to a landfill. Clarifications have also been made to the type of information a qualified person would need to provide in a declaration to the landfill owner or operator, indicating why the excess soil should be landfilled. The ministry proposed additional amendments to the Excess Soil Regulation to enable greater reuse of excess soil and avoid it being landfilled, including exempting certain soil management depots from waste approvals, flexibility for reuse of aggregate and stormwater pond sediment, and greater reuse of soil within the project area and between infrastructure projects. They received considerable feedback on these aspects of the proposal. As the landfilling restriction would have come into effect Jan. 1, 2025, they have proceeded with the decision to change that date, and will make a final decision on the remaining proposals following further consideration of the feedback received. More information on the finalized amendments may be found online at ontario.ca/page/handling-excess-soil.
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MARCH - APRIL 2025 | 23
Architects association names new president
Ted Wilson has been named the new president for the governing Council of the Ontario Association of Architects (OAA). A Sudbury-based architect and master lecturer at Laurentian University’s McEwen School of Architecture (MSoA), Wilson was acclaimed to the one-year position at the OAA Council meeting in Toronto on Jan. 23. Wilson has worked with several Canadian architecture practices, including AECOM Canada Architects Ltd., where he co-ordinated engineering with LGA Architectural Partners for the design of MSoA, where he now teaches. For the OAA, Wilson previously served as senior vice- president and treasurer, and has chaired association committees related to governance, finance and sustainable design. “I first ran for Council to engage in larger thinking about architects, the public interest and where the profession can continue to be effectively guided by a regulator,” Wilson said. “Now as president, I’m eager to keep listening, to use data as a resource and to be mindful and respectful in engagement. I know this is a long run and want to take the time to do it well. The
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public and the profession deserve it.” The OAA regulates the practice of architecture in the province, protecting the public interest. This includes licensing architects and licensed technologists, establishing and enforcing standards for professional practice and ensuring ongoing education for the profession. Wilson’s primary goals are fulfilling the OAA’s current Strategic Plan, continuing work to modernize the Architects Act , supporting interns on the path to licensure and strengthening relations with the 14 Local Architectural Societies across Ontario. Wilson has always been deeply passionate about architecture and the community that surrounds the profession. A graduate of the University of Waterloo, his dream of becoming an architect dates back to childhood, inspired by seeing the design work of his friend’s father. “The two lenses of the OAA’s Strategic Plan — Equity, Diversity and Inclusion and Climate Action — go so well together,” he says. “I am mindful of the need to be respectful of others, to care for others. If we are mindful in this way, we become mindful of the world of which we are an inextricable part. Care for each other, care for the natural environment. I call this environmental integrity.” During his term as president, Wilson will continue his teaching work at MSoA. In leading the Council for 2025, he replaces Settimo Vilardi, who had completed two one- year terms and has now assumed the role of immediate past president.
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EXECUTIVE DESK
Building resilience in Ontario's landscape industry
I 've witnessed the ebb and flow of our industry, the challenges and triumphs that shape our businesses, and the profound impact that economic uncertainty can have on our livelihoods and communities. The tariffs imposed by the U.S. are a stark reminder of this reality. They cast a shadow of uncertainty, threatening to disrupt supply chains, escalate costs for essential materials like stone, materials, equipment, plants and more. This could stifle growth for landscape businesses and households across Ontario. It's natural to feel a sense of unease and apprehension in the face of such economic headwinds. The ambiguity surrounding the long-term implications of these tariffs leaves us grappling with questions about the future. However, history has taught us a valuable lesson: in times of adversity, our greatest strength lies in our ability to come together as a community. Throughout history people have weathered countless storms such as war, environmental catastrophes and economic downturns by standing together to support one another. Once again, we must embrace this spirit of unity and collaboration within the landscape industry. Connection is more than socializing; it's about fostering a sense of belonging and empathy and a shared purpose within our community. It's about recognizing we are all in this together, and that by pooling our resources, knowledge and compassion, we can navigate the turbulent waters of economic uncertainty with greater confidence and strength.
Emotional support: Sharing our concerns, fears and anxieties with fellow landscapers and colleagues can lighten the burden and remind us we are not alone in this struggle. A listening ear, a word of encouragement or a simple act of kindness can go a long way in bolstering our spirits and fostering a sense of hope. Resource sharing: Communicating openly and honestly can identify creative ways to support one another. This may involve sharing tools, equipment or surplus materials, or exchanging skills and expertise. Collaborating on projects can benefit all. Mental health: Isolation and loneliness can worsen stress and anxiety, whereas staying connected with others can provide a much- needed sense of comfort, encouragement and perspective. Engaging in industry events, volunteering or spending time with peers can have a profound impact on our mental well- being. Problem solving: When faced with challenges, brainstorming and collaborating with others in the industry can lead to innovative solutions that may not have been apparent when working alone. By leveraging the collective wisdom and experience of our community, we can find creative ways to adapt and overcome obstacles specific to our sector.
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Advocacy and action: By joining forces through Landscape Ontario, we can amplify our voices, advocate for policies that support our businesses and communities and take collective action to mitigate the impact of economic uncertainty. Comfortable familiarity: In times of upheaval, maintaining a comfortable familiarity can be crucial for our emotional and psychological well-being. Gathering with others can provide a welcome distraction from worry and help us maintain a sense of stability and continuity. Hope: Witnessing acts of generosity, compassion and selflessness can inspire hope and optimism, even in the darkest of times. It reminds us that even amidst adversity, the human spirit shines through, and that together, we can overcome any challenge. In the face of these economic challenges, let's focus on the simple yet impactful actions we can take within the landscape industry: Reach out: Check in on peers, suppliers and clients who may be struggling due to the impact of tariffs on their businesses or services. A phone call, text or a visit can show you are there to support them. Support local: Prioritize working with local suppliers and businesses within the landscape industry whenever possible. By choosing to support local, you are not only bolstering the economy, but also fostering a stronger and more resilient landscape community. Foster community: Organize or participate in industry events, workshops or social gatherings that bring landscape professionals together and foster a sense of belonging and shared purpose. Share knowledge and resources: If you have knowledge, skills or resources that could benefit others in the landscape industry, don't hesitate to share them. By pooling our collective expertise, we can help one another navigate these challenging times more effectively. Prioritize real-life connections: Nothing can replace the power of face-to-face interactions. Make an effort to prioritize real-life connections with peers, suppliers and clients. Share a meal, attend an event or simply have a conversation. These personal interactions can provide a sense of comfort, support and belonging essential to our well-being. By supporting one another and embracing the spirit of community through Landscape Ontario, we can build the resilience and fortitude needed to weather any economic storm. We are not alone in this journey. Together, we can emerge from these challenging times stronger, wiser and more united than ever before.
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FAQ or cheat sheet ensures consistent, accurate responses. Implement a “pause before responding” rule: Train crews to double- check details before answering to prevent miscommunication. A casual statement like “We should be done by Friday,” when the real timeline is two weeks, can instantly damage trust. The best teams communicate expectations accurately at every touchpoint. Bad news doesn’t get better with time Every business faces delays, cost changes and unexpected issues. The companies that retain client trust aren’t the ones that never make mistakes — they’re the ones that own issues quickly and transparently. Change orders require client approval: No surprises. If the project scope changes, obtain client sign-off before proceeding. Handle concerns before they escalate: If a client raises an issue, acknowledge it and provide a solution immediately. Be upfront about delays: Clients don’t want excuses. They want a plan. Clients expect honesty. How you handle problems determines whether they lose trust — or gain more of it. Post-project communication The best companies don’t just finish a project and disappear . Follow-up calls: A simple 30-day check-in ensures the client is satisfied and reinforces long-term trust. Seasonal service reminders: Reach out before spring or fall maintenance cycles with proactive recommendations. Client loyalty and referral incentives: A simple “Refer a friend and get a discount” keeps your company top-of-mind. Repeat business and referrals are earned when clients feel valued. Great work wins clients. Great communication keeps them coming back. Most landscape businesses focus on perfecting their craft but the truth is, loyalty, referrals and long-term success come from exceptional communication. Setting expectations, eliminating uncertainty, training teams and following up are the foundation of lasting client relationships. Landscaping isn’t just about what we build — it’s about how we make clients feel.
Clients love your work Do they love your communications? THE GROUND UP
I n landscaping and horticultural care, we take pride in the visible results, but success isn’t just about what we build — it’s about how we communicate throughout the process. Clients don’t just pay for the work — they pay for clarity, trust, and reliability. Communication is not a side task — it’s a business strategy. If you’re not mastering it, you’re losing ground to those who are. Set expectations or prepare for problems In most cases, client frustrations don’t stem from poor workmanship — they arise from unmet or unclear expectations. A homeowner assumes their patio will be done in two weeks, but material delays push it to four. A property manager expects weekly maintenance, but your contract specifies biweekly. These gaps create big frustrations, but can easily be addressed. Crystal-clear, detailed proposals: Spell out scope, materials, timelines and potential delays upfront. Pre-project meetings: Walk clients through the entire process before work begins. Use visuals: Sketches or 3D renderings help eliminate misunderstandings. The best landscape companies are also experts in expectation management. Silence creates anxiety When a client has to ask for an update, chances are you’ve already lost control of the conversation — or worse, the project. Even when things are running smoothly, a lack of communication creates uncertainty. The best businesses don’t just provide updates — they eliminate uncertainty before it even begins. Scheduled updates: Clients receive
structured updates on a weekly basis. Milestone notifications: Updates are provided at key project phases. Weather and delay notifications: Inform clients immediately if a setback occurs. Client portals for real-time updates: Many top firms offer project dashboards where clients can check status and schedule changes. In our snow and ice management division, panicked calls during storms have been virtually eliminated with automated email and text updates, such as "Crews dispatched. All facilities scheduled for first- pass completion by late morning." Clarity removes worry. A client who knows what’s happening doesn’t need to ask. Communication is a culture Technology is a powerful tool, but it doesn’t replace real communication. The best landscape companies blend tech with a human-first mindset. Client Relationship Management (CRM) platforms like Jobber and LMN automate scheduling, reminders and updates. Text and email automation: Routine updates such as arrival times, service confirmations and recommendations shouldn’t require manual effort. Digital service reports: After maintenance visits, clients receive detailed site reports reinforcing transparency and professionalism. Your crew is the face of your business If crews aren’t trained to communicate clearly, your company’s reputation suffers. Train everyone on your team in effective client interaction. No crew member should guess or give conflicting answers. Use a client interaction guide: A simple
Glenn Curtis Owner Plantenance Landscape Group
28 | LANDSCAPE ONTARIO
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