The implication of the signal to organizations in Thailand
Damage caused by Digital illiteracy
From noise to signal
NOW
Impact to organization
H
M
L
L
Signal #5
Small/Micro
Not-for-profit
Large /MNC
Medium
Key questions for the organization to consider
The rapid surge in information creation and access brings diverse impacts. If individuals struggle to discern accurate information, it can severely impact their mental and financial well-being. Currently, companies encourage employees to share company information for brand building, using platforms, and exploring technologies like generative AI. However, lacking clear guidelines, employees may unintentionally cause undesired consequences for the company, unaware of potential ramifications of their actions. This underscores the critical need for robust frameworks to navigate the information landscape responsibly.
Does organization’s social media policies include guidelines for employees on sharing information responsibly?
Have employees had information literacy to distinguish between credible information and misinformation?
Is there crisis communication plan that specifically addresses the potential impact of misinformation on the company's reputation?
Are strategies in place to mitigate the risks associated with reliance on a third- party provider for generative AI, especially in terms of information security and regulatory compliance?
Have organization identified the specific digital skills that are critical for your industry or organization?
Is there a mechanism in place to allow them to stay updated on emerging digital tools and technologies?
What support resources, such as mentorship programs or digital help desks, are available to assist employees in overcoming challenges related to digital literacy?
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