Leisure DB State of the UK Fitness Industry Report 2023

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LEISURE DB

ABOUT US Leisure DB is a leading independent specialist in the UK leisure sector, providing key market intelligence and analysis across the full scope of an increasingly diverse fitness industry. Established over 30 years ago, we work with a wide range of fitness operators, suppliers, consultants and investors to empower you with the insights and tools you need to make informed decisions and thrive in your market. Armed with the knowledge we provide, your business can make strategic decisions with confidence and precision. WHAT WE DO By providing the UK’s most robust market data, in-depth site and customer analysis and highly tailored advice, we help your business achieve its full potential. Imagine being in a position of truly understanding your customers and their preferences. Imagine being given new insights that hand you a compelling competitive edge. Imagine being able to pinpoint precise, perfect locations for your brand. Perhaps you simply need access to licensed fitness data, historical fitness stats and industry insights for a comprehensive view of the ever-evolving landscape. Leisure DB delivers all this, and more. WHY CHOOSE US Put simply, important business decisions should never be based on guesswork. Leisure DB unlocks the power of data to secure a competitive advantage for your business, with a team of experts on-hand and ready to guide you through the data, deep dive into specific report metrics and tailor advice to the needs of your business. By providing you with an in-depth understanding of your target markets and customers, we help you make more confident decisions, better investments and better strategies for success, leading to happier, more loyal customers. Let us help you take control of your success – today.

Important business decisions should never be based on guesswork. Leisure DB unlocks the power of data to secure a competitive advantage for your business.

HEIDI BLACKBURN COO, Leisure DB

CUSTOMER PROFILING Defining your customer to enable key marketing decisions

SITE ANALYSIS Identifying gaps in the market for competitive advantage

MARKET DATA

INDUSTRY REPORTS

Buying market intelligence and insights for informed business decisions

Supporting the fitness, swimming and boutique industries with accurate market data

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STATE OF THE UK FITNESS INDUSTRY REPORT 2023

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