THREE SOLUTION PROVIDERS ON WHY INGRAM MICRO IS THEIR TRUSTED PARTNER
The Distributor Stands Out By Standing Up To Help Them Any Way It Can
BY CJ FAIRFIELD
Executives from KME Systems, Applied Tech and M&N Communications all agree that what sets Ingram Micro apart is the team by their side and the resources they can leverage. For these three solution providers, what makes Ingram Micro stand out is its team of people who care and want to see their businesses grow. Whether the partner is a Trust X Alliance member who can leverage a pool of more than 350 peers or one simply ordering hardware through Ingram Micro’s Xvantage portal, these solution providers know they can tap into Ingram Micro’s team, and its resources, if they ever run into an issue. From quarterly meet-ups with Ingram Micro executives or a simple follow-up call from an account manager, it is showing partners that it is reachable by any means, no matter how big or small the partner, to help them operate their business more efficiently. Level Of Engagement A Market Differentiator As a Trust X Alliance partner, Mark Essayian, president of KME Systems, an Irvine, Calif.-based MSP, has met many other partners in the community and through Ingram Micro.
Trust X Alliance is a global network of more than 350 IT professionals who connect and collaborate to solve problems they each face in their business. The latest collaboration initiative is through “Thyme Zones,” where Trust X partners meet up in different time zones to have dinner. Essayian recalled one of these meetings in particular. “All of a sudden Kirk Robinson [executive vice president and vice president of North America] shows up, and Paul Hager [vice president of services] and Jennifer Anaya
Mark Essayian President, KME Systems
[senior vice president of global marketing] show up and they say, ‘Hey, we just want to talk with you,’” Essayian said. “And there was no agenda.” The executives wanted to discuss the distributor’s goals and where they were headed. That’s it. “I like that level of engagement,” Essayian said. “If you’re a partner and you’re stepping up and engaging and becoming a business partner with Ingram Micro, they are truly doing their best to become a business partner of ours.”
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SPECIAL ISSUE 2023
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