fall 2021. However, these models do not take into account the potential impact of the changes and uncertainties associated with the pandemic. The enrollment of transfer students is expected to continue a multiyear downward trend. National Student Clearinghouse data confirms another year of enrollment decline for those seeking an associate’s degree. In spring, this sector experienced a 10.5 percent decline nationwide. These declines likely will negatively impact transfer student enrollment at CWU. However, early indicators suggest CWU is still a destination of choice for transfer students. Currently, fall 2021 transfer applications are nearly even with 2020 (1,502 vs 1,511 prior year); we have admitted 1,122 students (vs 1,224 last year). Although early in our confirmation cycle, 658 transfer students have committed to CWU (vs 670 the prior year). Strategic Enrollment Management (SEM) Plan The SEM plan, Destination 2025 , is entering year-two implementation, with more than 100 projects and initiatives in support of three goals: increase new student recruitment, increase enrollment of traditionally under-represented student groups, and improve retention, persistence, and degree time- to-completion. Currently, 63 percent of this year’s project is complete. The SEM Advisory Council is moving to a bi- annual planning-refresh process, in collaboration with the Project Management Office (PMO). This will allow greater flexibility for CWU to respond to “unknowns” and direct resources where most needed most to achieve the goals outlined in the plan.
Submitted by:
Approved for Submittal to the Board:
James. L. Gaudino President
Josh Hibbard, PhD Vice President for Enrollment Management
Enrollment Management 400 East University Way • Ellensburg WA 98926-7467 • Office: 509-963-3130 • Fax: 509-963-3065 EEO/AA/TITLE IX INSTITUTION • FOR ACCOMMODATION E-MAIL: CDS@CWU.EDU
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