Spotlight_Vol 23_Issue_5

For more content like this, you can follow me on… wait for it, LinkedIn.

the common theme of consistency. In six short years, I found my voice as a thought leader in the sports and startup world, and through my consistent approach to content creation and engagement, I amassed a large following on the LinkedIn platform that has helped me win new customers, amplify the reach of our company’s content, earn PR opportunities, and attract top talent to work for our company. These are just some of the ways I was able to grow my following on LinkedIn and the benefits that came along with it. If you’re reading this today and haven’t unlocked the true potential of the LinkedIn platform, I’m here to tell you to start. Just start. Start posting content about something you are passionate about or know a thing or two about. Start sending connection requests regularly and start building meaningful connections by engaging with other people’s content. It won’t happen overnight, but I promise you it will be worth it.

SPOTLIGHT MAGAZINE ON BUSINESS MAGAZINE • VOL 23 ISSUE 5 79

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