GGA Strategic Articulation Map

DEVELOP AND CONNECT PHILANTHROPIC LEADERS

STRATEGIC PRIORITY

FLIP THE PHILANTHROPY NORM FROM EXCLUSIVE TO RADICALLY INCLUSIVE GGA is here for all funders with compelling service offerings. Our value added through the Alliance is higher, the more funders we have at the table. We create more synergy. We will uplift other's voices - always having Inclusion at the center and always asking who's not at the table.

THINK BIG (By 2026 we will see)

CONNECT GGA convenes ANY AND ALL funders in Georgia to ensure its reach into all Georgia communities

INFORM GGA is the preeminent resource for connected, informed and knowledgeable GA philanthropy professionals

NETWORK Grantmakers are well networked, know each other, and USE those relationships to do their work

START SMALL (By December 2022, we will see)

GGA is a learning center for GA funders for knowledge and skill building around advocacy

GGA has a strategy to reach untapped funders in Georgia and are working to engage them (Make room for everyone at the table)

GGA has formally developed it’s ‘network of networks’ with tools and communication mediums to identify and monitor statewide issues and fill the gaps

SCALE FAST (by 2024, we will see)

GGA participants have chosen learning paths and can show learning progress and experiences with certifications

GGA is a known quantity to entire funder community of Georgia by being able to be responsive to the way we collectively address issues with philanthropy

Philanthropy leaders in GA are easily able to query interest areas and connect with colleagues of similar interest, work and strategy

DIFFERENTIATORS

SHIFT GGA FROM BEING “AVAILABLE TO JOIN” TO “SEEKING ‘OTHERS’ TO JOIN” Intentional outreach to reach those not always engaged, new faces; look to GGA to lead but also be willing to take a step back to listen as well

HEADLINE INDICATORS

• Completed learning assets • Post-completion evaluation

• Event participation, engagement, and evaluation • Private Social Media Group Member County (Facebook, LinkedIn) • Net Promoter Score

• Number of GGA Participants

2022 CRITICAL INITIATIVES

• Develop a learning strategy with curriculums, training strategies and plans for GGA participants in coordination with SECF • Launch Learning Management System (LMS) to develop, deliver and manage process.

• Branding on Purpose – Marketing / PR plan to target all GA funders including social media, website, media/pr, targeted business development • Ensure we are reaching the different types of foundations (corporate, family, private, community) • Launch a series of participant growth initiatives to have current and prospective bring in all GA funders from metro to rural GA

• Develop network model and framework to build including process, technology, etc • Develop and launch network mapping story telling campaign to feature examples of funding collaborations and impact

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