PULSES & BEYOND CAO DERONG CFNA
profits and, as a result, in 2024, the overall planting area of kidney beans in China has increased by about 30%. Coupled with favorable weather conditions, particularly for dark red kidney beans and speckled kidney beans, yields have increased by more than double. What are Chinese consumer habits around pulses? How do you expect them to develop? China has had a dietary habit of consuming pulses since ancient times, and the consumption habits vary across the different regions, involving different kinds of pulse products. At the same time, the emergence of various new snacks in recent years has also promoted the consumption and cross-regional promotion of pulses products. The overall consumption of pulses in China is showing a stable and upward trend. In addition, the continuous emergence of deep
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