THE BIG PICTURE
so some in the world of plant-based innovation set about finding ways to better protect our food and prevent wastage. Malaysian multigrain and health food company, GoodMorning Global, has designed its WonderMeat product with sustainability in mind – a dry mix mostly composed of soy and pea protein, this meat alternative can sit on the shelf rather than the refrigerator, and is far less likely to spoil than animal protein. Experienced in powdered beverages, GoodMorning Global already knew a thing or two about creating dry mix products, but worked in close collaboration with Universiti Tunku Abdul Rahman (UTAR) to build a meat alternative that was nutritionally fortified and tasty, as well as cutting down on emissions via easy, shelf- stable transport. The product has had success and found a market. In 2022, an impressive 40% of Malaysians reported
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