16 EBAY @ SOHO GRAND HOTEL l CREATIVE CUT 2017-18
EBAY @ SOHO GRAND HOTEL
Online shopping is more vibrant than ever, thanks to eBay’s new “Fill Your Cart with Color” platform.
The one-day-only attraction outside of Gilligan’s Restaurant at the Soho Grand Hotel encouraged shoppers to break away from boring old beige and shop their way in exchange for an eBay coupon code. “Fill Your Cart with Color” was a unique piece promoting both individuality and creativity. DUGGAL’S ROLE In collaboration with United Entertainment Group, Duggal helped bring eBay’s mission front and center in the heart of SoHo, building the vibrant display with custom framing, mounting, and a double-sided magnetic material that enabled passersby to engage effortlessly.
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