2 COACH: DISNEY AND ELVIS l CREATIVE CUT 2017-18
COACH: DISNEY AND ELVIS
Coach’s 75th anniversary brought a nostalgic twist to high-end fashion with the Disney x Coach collection, starring the one and only Mickey Mouse.
DUGGAL’S ROLE On the eve of the Disney x Coach release, the exteriors of 118 Coach boutiques in the U.S., Japan and China saw a large-scale Mickey Mouse transformation. When the collection headed to outlet stores, Coach once again called on Duggal to orchestrate a same-day installation across 70 stores. Duggal’s long-running relationship with Coach also earned us the nod for in-store production promoting the brand’s Elvis-themed Spring 2017 collection. Safe to say, this partnership is always entertaining!
Made with FlippingBook - Online catalogs