Full overview of performance against KPIs The table below provides results against all KPIs. Where new KPIs were introduced this year, results are not always available for the 2023/24 year. PwC provided limited assurance on 2023/24 results for KPIs that existed in that year. An asterisk (*) indicates that the methodology for measurement of the KPI has been updated (as detailed in the KPI definitions overview), meaning results are not directly comparable.
KPI
Result 2023/24
Result 2024/25
SCALE
# of cocoa growing farmers that have delivered to Tony’s Open Chain in the cocoa season in scope for reporting 1.2 # of cocoa growing farmers that are reached by Tony’s Open Chain programmes in the cocoa season in scope for reporting 1.3 # and % of partner cooperatives with whom Tony’s Open Chain has committed to: a. Initial Collaboration Agreement
20,296
32,133
Analysis introduced as of 2024/25
33,427
1
11
b. First 5-year Memorandum of Understanding
5
6
c. Second 5-year Memorandum of Understanding and onwards
5
5
1.4 a. Total amount of cooperative management fees paid to partner cooperatives by Tony’s Open Chain Mission Allies for the season b. Total amount of cooperative management fees paid to partner cooperatives by Tony’s Open Chain Mission Allies cumulatively since the start of Tony's Open Chain
€815,904
€1,234,755
€2,683,794
€4,337,400
1.5 Total # of Tonys Open Chain Mission Allies
20
22
1.6 Total # metric tons of cocoa sourced via Tony’s Open Chain
17,690
26,843
1.7 # metric tons of cocoa ordered by Mission Allies for the upcoming cocoa season
30,700
21,100
1.8 % of cocoa beans sourced fully traceable from farmer to processor
100%
100%
1.9 % split of overall Tony's Open Chain bean volume delivered that has gone / will go to Tony's Open Chain Mission Allies products per market model: a. Bean to Machine
4%
44%
b. Bean to Brand
96%
56%
119
Ending exploitation in cocoa together
Living income
Climate, environment & productivity
Human rights
Governance & finances
Interesting appendices
Scaling for change
Introduction
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