TEAM CAPTAIN TOOLKIT
Top 10 Fundraising Tips (cont) 4. PICK UP THE PHONE OR MAKE PERSONAL VISITS
In today’s online world, a phone call or an in-person visit can make all the difference. Call or stop in to connect with friends and family to have them
join your team or make a donation. 5. NOW MOVE TO SOCIAL MEDIA
Once you’ve sent your first batch of emails out, it’s time to turn to social media. One of the best strategies to use on both Facebook and Twitter is tagging and thanking people who have already donated or joined your team while you are asking for new donations. This spreads your message further and lets the people you are asking know that people are already getting behind you. Don’t forget to ask people to share your fundraising page! 6. RE-ENGAGE WITH EMAIL Don’t hesitate to send a few follow-up emails. Emails are easy to overlook and people often open them up quickly and then forget to go back to them. Use email to keep people up to date with your progress as you hit different milestones (50% raised, 75% raised, etc.) and ask supporters to help you hit the next milestone. 7. CONTINUE THANKING AND UPDATING SOCIAL MEDIA As more of your network gets behind you, keep thanking them on social media and make sure you continue to share your progress towards your goal. 8. ALWAYS ASK FOR REFERRALS As you connect people to MADD’s mission and gain their support, don’t forget to ask who they know who might like to be involved. Ask about businesses that could sponsor the event or for a warm introduction to someone they know who could join your team.
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