Strengths 1. 100% Board Participation in Annual Fund 2. Active Grandparent Committee 3. Streamlining and Branding Fundraising Efforts 4. Shifting the giving culture to a positive message 5. Established acknowledgement process
6. Admissions process is designed to determine Mission-appropriateness 7. Admissions retention figures have improved significantly over the last several years. 8. Admissions has instituted many marketing tactics to capture a larger and more diverse audience including use of google advertisement, google analytics, target social media advertisement, and more. 9. Our revamped Parent Ambassador Program has allowed us to reach more families and welcome them as they make the transition to Levine. 10.Our Student Ambassador program has thrived and engaged over 100 students over the last three years, providing opportunities for service and leadership development amongst our middle school students. 11. “Life After Levine” has been a popular program— our students are well placed among their high school choices and often become student leaders in their schools. Challenges 1. Development needs to focus more on alumni efforts 2. Need to engage the board more actively in fundraising efforts 3. Find more grant opportunities for the school 6. Admissions needs to integrate its needs with a strategic marketing plan. 7. School needs to better define what “Inclusivity” entails, in order to reach a broader marketplace of families. Plans and Priorities 1. Boost alumni efforts by working on collecting updated contact information and data and focusing on one age group at a time to establish programs and engage with alumni in different ways. 2. Begin to educate our community about planned giving and legacy giving. Create marketing opportunities to share donor stories and distribute materials to help constituents understand what planned giving is all about. Follow a three-year plan to engage more legacy donors. 3. Create and implement community-building events throughout the year in partnership with the Parent Association to engage with families and raise money for the school. 4. Work on building legacy giving and endowment donors 5. Solicit more donors to increase their gifts year over year
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