Biola_Catalog_19790101NA

253 INTRODUCTION TO BROADCASTING (3) Various aspects of radio and television in the United States, including programming, advertising and regulation. Projects in announcing, producing, directing and writing. Field trips to area radio and television stations. 335 WRITING FOR BROADCASTING (3) (See Print Media concentration.) 340 MASS MEDIA AND SOCIETY (3) (See Print Media concentration.) 350 STUDIES IN BROADCASTING (3) Aspects of theory and practice of broadcasting: announcing for radio and television, radio production and directing, and religious broadcasting. May be repeated with different course

353 TELEVISION PRODUCTION (3) Students will write, and serve on production teams to produce a variety of formats for television programs. Prerequisites: 251 , 352. Laboratory fee $20.00. 354 MOTION PICTURE PRODUCTION (3) Principles and techniques of making motion pictures, utilizing both lecture and laboratory approaches. Prerequisite: 352. Laboratory fee $20. 455 BROADCAST MANAGEMENT (3) Problems of operating a broadcast station from the perspective of management. Students complete a project outlining market research, physical facilities , programming, personnel , and budget for a proposed radio or television station. 456 BROADCAST SALES AND PROMOTION (3) Broadcast sales, developing presentation materials for various types of clients, organization of a successful sales staff, selling, the advertising agency, and the advertising staff of client companies; sales and listener promotion.

content. Offered upon sufficient demand. 352 VISUAL COMMUNICATION (3)

The basics of visual communication, as applied to television and film. Introduces student to scripting form, thinking in images, film and television cameras, lighting, editing, composition, much more.

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