LOGO
LOGO
THIS WIDTH
THIS WIDTH IS 9X
THIS HEIGHT THIS HEIGHT IS 4X
THIS HEIGHT IS 3X
THIS HEIGHT
SAME WIDTH AS THE "T"
SAME WEIGHT AS SUBTEXT
SOFT BLACK ON WHITE
WHITE ON SOFT BLACK
THIS HEIGHT THIS HEIGHT IS 4.5X THIS HEIGHT THIS HEIGHT IS 3.5X
THIS HEIGHT IS 3X
[BAC] ON WHITE
WHITE ON SOLID [BAC]
WHITE ON TONAL [BAC]
THIS HEIGHT
SAME WIDTH AS THE "T"
[BAC] = BRAND APPROVED COLOR
Treatments Across The Social brand, there are several treatments of the logo that are acceptable for use. The first and most often seen is the solid, one-color version, either in Soft Black, White, or a brand approved color. Background options include White or Soft Black, or brand approved colors prepared in solid or a tonal solid. Tonal solids are created with an ombré of the chosen brand approved color and its darker counterpart.
Composition The logo's composition is meticulously balanced to give a strong legibility and presence among all sizes and applications it may be placed in. Each element and gap is measured by percentage using itself to reference how the full logo is built.
12
13
Made with FlippingBook - Online magazine maker