DuPont Wealth May 2018

STARTING A BUSINESS? THESE 3 ELEMENTS ARE CRUCIAL

Building your own business thrusts you into an odds-defying situation. There is a lot of conflicting data around this topic, but the general consensus is that there’s a good chance your business will cease to exist within five years of inception. Just as almost every first marriage starts off with high hopes and promises of grandiose success, so do most businesses. Unfortunately, a large number of businesses head down the same path many first marriages do, and they end up dissolving. How do you set your business up for success so it doesn’t end up leaving you feeling bitter and dejected? Start with these three concepts. FOUNDATION Your business is only as good as the foundation you lay for it. Hoping to figure out your organizational chart, communication methods, guiding values, and operations as you go is never going to work. You can’t “wing it.” Your business, like every other endeavor, needs to be built on solid ground. TOOLS Business has changed over the last 15 years. You can’t just rely on human talent anymore. Your employees need training on how to

implement valuable technological tools that will allow them to perform their jobs at the highest level possible. These advances are always changing, but options like dashboards, internal communications software, organizational software, and best practices for time management can set your new company up for success. MARKETING The idea of doing business without having a customer-facing presence has been nearly eradicated. You need a strong marketing channel to expose yourself to new potential clients and retain the current ones. Having social media accounts, a website, and public relations strategies is a great way to start. A direct mail campaign can also be a total game-changer for many growing businesses. Every business starts with an innovative idea and great people, but the ones that make it understand that a business requires more. There are so many resources and options to plug into, but if you have more questions on how to get your start-up off the ground, reach out to us today. We can provide valuable information on how to run your business. We also practice business law and can provide valuable legal help.

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GRILLED RANCH POTATOES

If you want to be the hit of this year’s Memorial Day cookout, don’t overlook the star power of a well-made side dish. These smoky, tangy grilled potatoes will be the talk of the party. The best part is how easy they are to prep and make!

INGREDIENTS

2 pounds baby potatoes, halved 1/4 tablespoon extra-virgin olive oil

Ranch dressing for drizzling

1 tablespoon chopped fresh chives

Bacon bits (optional)

Juice of 1/2 lemon

Salt and pepper to taste

1/2 packet ranch seasoning

DIRECTIONS

1. Heat grill to medium. In a large pan, toss potatoes with olive oil, lemon juice, and ranch seasoning. Season generously with salt and pepper. 2. Skewer potatoes. (If using wood skewers, be sure to

soak in water an hour before grilling.) Grill until tender and lightly charred, about 15 minutes. 3. Drizzle with ranch and garnish with chives and bacon bits.

BLOOMING MAYO EMERALD GARDENING

GEMINI LILY MAY DAY MOTHERS DAY

NIGHTINGALE SPRING TAURUS WARM

Inspired by delish.com

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