Denise Alison empowers business owners to build relationships and connect with their potential custom- ers on social media, and through live video.
By Denise Alison A s a social media marketer, there are a lot of bad habits I observe online. Sometimes they are habits of some of my own clients, entre- preneurs that I speak to, or people that I follow on social media. But the point is, they frustrate me – and more impor- tantly, they could be preventing you from growing your business more effectively. I want to help you make sure you are not con- tinuing with any of these bad habits into 2019, so that you can have your most impactful year yet!
HERE ARE 5 BAD SOCIAL MEDIA HABITS TO BREAK IN 2019:
1. WINGING IT
The first bad habit I want to talk about is winging it. And I’d say most of us are guilty of having done this at one point or another. And this is what happens when you don’t create a social media marketing strategy to guide all your efforts. The great thing about creating a social media strategy, whether it’s with a social media marketer, such as myself, or even on your own, is it forces you to make sure that you are looking at the big picture and planning your content and presence strategically. What happens when you don’t have a strategy is you say, oh, I haven’t posted to social media for a few days, better do that now. Then you log in, stare at the blank post box, and nothing.
OR, weeks go by, and you haven’t posted anything, and you think
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SPOTLIGHT ON BUSINESS MAGAZINE • FEBRUARY 2019
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