ST/ST - Sustainability Report 2024 - EN

Standing by our commitments

Our products

Our certifications

Optimised decoration results

We aim to create best-in-class products that meet the diverse needs of the imprint industry, while always upholding the highest environmental and social standards. Across our ranges – which feature mainly knitted items like t-shirts, sweatshirts, polos, and jogging pants, as well as some woven pieces like jackets and accessories – we use exclusively organic and recycled materials.

Our supply chain is certified by various independent bodies according to the most stringent standards, demonstrating our commitment to more environmentally friendly practices. But our dedication doesn’t end there. Together with our partners, we continue to go beyond certifications to increase our understanding and drive positive action for our planet and its people.

We leave no stone unturned when it comes to providing the best possible fabric surface for decoration. Our in-house decoration team of five people test every fabric and colour combination, and support our customers in achieving outstanding and long-lasting decoration results. We also impose decoration standards on our network of dealers and actively support them in achieving GOTS certification by transitioning to sustainable inks and processes.

GOTS

The Global Organic Textile Standard (GOTS) is the leading worldwide standard for organic cotton. Based on both environmental and social criteria, it guarantees that cotton is organically grown without the use of genetically modified seeds or hazardous chemicals. It also ensures traceability from post-harvesting of the raw material to the final customer, including transaction certificates at every stage of production. We offer GOTS-certified products, each labelled individually. See page 29 for more information.

Responsible product development

As we serve a B2B audience, our main collection is relatively stable, with timeless products and colours that often remain available for several years. To keep our offering fresh, we release a spring/summer and an autumn/winter collection each year. These collections, featuring new or updated styles and introducing a palette of trend-inspired colours, are developed around 1.5 to 2 years in advance and produced in full alignment with our suppliers. This long-term planning ensures realistic deadlines and maintains our focus on quality and sustainability.

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GRS

The Global Recycled Standard (GRS) is the world’s leading standard for recycled textiles. The standard applies to the full supply chain and addresses traceability, environmental principles, social requirements, chemical content, and labelling. All the recycled cotton, recycled polyester, and recycled nylon we use is GRS certified. See page 35 for more information.

Sustainable design practices

OEKO-TEX®

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Our dedication to innovation drives us to continually seek ways to reduce the environmental impact of our products, including working towards a more circular mindset. In 2021, we launched our RE-Range, made using recycled cutting waste from our own production. While in 2024, we transitioned 14 of our sweatshirt styles (representing 50% of our sales) from an 85% organic cotton/15% recycled polyester blend to a new 100% organic cotton fabric, meaning they can be more easily recycled at end-of-life. We also continue to explore alternative fabrics, fibres and dyeing methods that meet both our customers’ needs and our environmental and social standards.

Standard 100 by OEKO-TEX® is one of the world’s best-known standards for assessing harmful substances in fabrics. Our certification confirms that Stanley/ Stella products contain no chemical substances that are harmful to human health and the environment, and guarantees that they comply with the EU REACH regulation. Standard 100 also prohibits certain potentially harmful substances even where these are not yet legally banned. See page 40 for more information.

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Materials used at Stanley/Stella (%)

PETA

90.1% 7.3% 2.6% <1%

Organic cotton Recycled polyester Recycled cotton Recycled nylon & elastane

Stanley/Stella is ‘PETA-Approved’, which means that we do not conduct or commission any animal tests on ingredients, formulations, or finished products and pledge never to do so. Our products are made from 100% vegan materials with no ingredients of animal origin, ensuring that no harm is caused to animals.

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